Sr. Product Marketing Manager, Amazon Music Audiobooks, Amazon Music Spoken Word

About this kind of role

What a Sr. Product Marketing Manager, Amazon Music Audiobooks, Amazon Music Spoken Word usually does. The employer's own details are in the listing.

Typically does: Develops and executes marketing strategies to drive adoption and engagement for audiobooks and spoken word content within the Amazon Music platform. This includes market research, competitive analysis, and identifying target audiences. Responsibilities also encompass creating marketing campaigns, messaging, and content across various channels, and collaborating with product, engineering, and sales teams. Performance is measured through key metrics like subscriber growth, usage, and customer satisfaction.

Tools and skills: Proficiency in marketing analytics platforms, content management systems, project management software, and strong skills in data analysis, communication, and cross-functional collaboration are generally required.

Good fit for: Individuals with a strong understanding of digital marketing, subscription models, and the audio entertainment landscape often thrive in this role.