Account Management Manager - Influencer Marketing

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Job Overview

The Account Management Manager - Influencer Marketing at Get It Recruit - Hospitality is responsible for overseeing the strategic development and execution of influencer marketing campaigns within the hospitality sector. The role entails managing relationships with influencers, coordinating with internal teams, and ensuring that campaigns align with client goals and brand messaging. The ideal candidate will deliver exceptional client service, drive project efficiency, and support the growth and profitability of our influencer marketing strategies.

Job Responsibilities

• Develop and execute influencer marketing strategies that align with client goals and hospitality trends.
• Manage relationships with influencers, ensuring effective collaboration and communication.
• Monitor, analyze, and report on campaign performance metrics to optimize future strategies.
• Collaborate with creative, social media, and analytics teams to develop compelling content that resonates with target audiences.
• Act as the primary point of contact for clients, providing them with regular updates and addressing inquiries promptly.
• Identify potential influencers and negotiate contracts and terms for partnerships.
• Stay updated on emerging trends and best practices in influencer marketing and the hospitality industry.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• A minimum of 5 years of experience in account management or influencer marketing.
• Proven track record of managing influencer campaigns with successful outcomes.
• Strong understanding of social media platforms and influencer dynamics.
• Excellent communication, negotiation, and interpersonal skills.
• Able to analyze data and translate insights into actionable strategies.
• Proficient in project management tools and CRM systems.

Technologies & Tools

The Account Management Manager will utilize various technologies and tools to facilitate campaign management and performance measurement. Key tools include CRM systems such as Salesforce or HubSpot, social media management platforms like Hootsuite or Sprout Social, analytics tools such as Google Analytics, and project management software including Trello or Asana. Familiarity with content creation tools (e.g., Canva, Adobe Creative Suite) will also be beneficial for this role.

Ideal Candidates

Ideal candidates for the Account Management Manager position should possess a blend of creativity, strategic thinking, and strong relationship management skills. They should be adaptable, able to thrive in a fast-paced environment, and display a deep understanding of the hospitality market. A self-starter attitude with problem-solving capabilities, alongside a passion for influencer marketing, is essential for driving successful campaigns and fostering valuable partnerships within the industry.