Advertising & Marketing Senior Account Manager

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Written by AI from the job title and company, not by CI-GROUP, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Advertising & Marketing Senior Account Manager at CI-GROUP will play a pivotal role in overseeing client accounts and ensuring the successful execution of advertising and marketing campaigns. This position requires a strategic thinker who can foster strong client relationships, manage project timelines, and lead a team to deliver innovative solutions that meet client objectives. The Senior Account Manager will also collaborate with internal departments to develop strategies that enhance campaign effectiveness and drive business growth.

Job Responsibilities

• Lead the development and execution of integrated marketing strategies for assigned accounts.
• Manage client relationships by acting as the primary point of contact, ensuring clear communication and support.
• Coordinate internal teams to align on project goals, timelines, and deliverables.
• Monitor campaign performance metrics and provide actionable insights to clients.
• Prepare and present regular reports and presentations to clients illustrating campaign progress and ROI.
• Identify new business opportunities and support the growth of existing client accounts through upselling and cross-selling.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years of experience in account management within an advertising or marketing agency.
• Strong knowledge of digital marketing, advertising strategies, and market research methodologies.
• Exceptional communication and interpersonal skills to effectively collaborate with clients and team members.
• Proven ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Proficiency in project management software and tools.

Technologies & Tools

The Senior Account Manager will utilize various technologies and software to efficiently manage accounts and campaigns, including Customer Relationship Management (CRM) systems, project management tools such as Asana or Trello, and analytics platforms like Google Analytics and social media insights tools. Familiarity with design software such as Adobe Creative Suite may also be beneficial for effective collaboration with creative teams.

Ideal Candidates

The ideal candidate for the Advertising & Marketing Senior Account Manager position at CI-GROUP should possess a blend of creativity and analytical thinking. They should be proactive, detail-oriented, and capable of leading a team while maintaining a client-centric focus. Strong negotiation skills, the ability to adapt to changing circumstances, and a passion for marketing trends are essential traits for success in this role. Candidates should also demonstrate the ability to build trusting relationships and inspire confidence in clients and team members alike.