Full Time

Associate Digital Product Marketing Manager

Invesco
Atlanta, GA
$75,000 - $110,000* / year (about $36–$53 an hour)

Job Description

About this kind of role

What a Associate Digital Product Marketing Manager usually does. The employer's own details are in the listing.

Typically does: This role supports the marketing of digital products, often focusing on specific features or product lines. Responsibilities include analyzing product performance data, developing marketing campaigns, and collaborating with cross-functional teams like product management and engineering. They may also conduct market research, create marketing materials, and track campaign effectiveness. A key focus is often on driving user acquisition and engagement.

Tools and skills: Proficiency in marketing automation platforms, analytics tools like Google Analytics, project management software, and strong communication and data analysis skills are generally required.

Good fit for: Individuals with a strong analytical mindset, a passion for digital products, and the ability to work collaboratively in a fast-paced environment often thrive in this role.

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