Associate Enrollment Marketing Manager

This job was posted over 30 days ago, so it has most likely closed. See newer jobs like it.

Written by AI from the job title and company, not by Hinge Health, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Associate Enrollment Marketing Manager at Hinge Health will play a pivotal role in enhancing the organization's marketing strategies aimed at driving enrollment growth. This position involves developing and executing marketing campaigns that showcase the benefits of Hinge Health's digital programs, engaging with potential patients and partners, and analyzing the effectiveness of various outreach techniques. The ideal candidate will collaborate closely with cross-functional teams to create compelling content, leverage data-driven insights, and optimize marketing efforts to achieve our enrollment objectives.

Job Responsibilities

• Develop and implement strategic marketing plans to drive patient enrollment and engagement.
• Create, optimize, and manage targeted campaigns across multiple channels, including email, social media, and digital advertising.
• Analyze campaign performance metrics to assess effectiveness and refine strategies for continuous improvement.
• Collaborate with the product and content teams to produce engaging materials that highlight Hinge Health’s offerings.
• Monitor industry trends and competitor activities to identify new opportunities for engagement.
• Engage with potential clients and partners through outreach initiatives and provide support during the enrollment process.
• Manage project timelines and ensure that marketing campaigns are delivered on time and within budget.
• Conduct market research to understand target demographics and tailor marketing approaches accordingly.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Minimum of 2 years of experience in marketing, preferably within the healthcare or technology sectors.
• Proficiency in digital marketing tools, including email marketing software and social media platforms.
• Strong analytical skills with experience in data analysis and performance metrics.
• Excellent written and verbal communication skills, with the ability to create compelling content.
• Familiarity with SEO principles and content marketing strategies.
• Ability to work collaboratively in a fast-paced, cross-functional environment.
• Detail-oriented with strong project management capabilities.

Technologies & Tools

The Associate Enrollment Marketing Manager will utilize a variety of technologies and tools to execute marketing strategies, including customer relationship management (CRM) systems, marketing automation platforms, and analytics software. Familiarity with tools such as Google Analytics, HubSpot, or Salesforce is essential for tracking campaign performance and optimizing outreach efforts.

Ideal Candidates

Ideal candidates for the Associate Enrollment Marketing Manager position should possess a strong passion for healthcare innovation and the ability to translate complex ideas into clear marketing messages. They must be adaptable, proactive, and comfortable working in a fast-paced environment, demonstrating resilience in the face of challenges. A collaborative mindset, combined with exceptional organizational skills and a metrics-driven approach, will enable them to thrive in this role and contribute significantly to the organization's growth objectives.