Job Description
Brand Management
- － Brand plan
- － Budget & profit planning & control
- － A & P management
- － Pricing strategy & inventory management
－ Brand-driven events（wine tasting, Trade dinner, Winemaker event）
－ Cross brand event cooperation
－ Channel activation plan
Media & PR
－ Official social account management
－ Social campaign
－ Media sponsorship & after-event media follow up
Brand assets, POSM & Merchandising
－ Brand assets development
－ POSM management
－ Off trade & outlet visibility management
Market Intelligence
－ Competitor information collection and analysis
Profile
- University graduate or above, major in Business/Marketing
- Excellent English and Mandarin in speaking and writing
- Rich wine knowledge
- Experience in wine industry or in handling the wine trader like BPhR is a bonus
- Strong marketing sense and well understanding on Chinese wine drinkers.
- Solid brand marketing activation/promotion experiences.
- Well understanding and experience of social /digital marketing & communication
- Good in planning & figures
- Good communication & presentation skills
- Good PC skill
- Objective and result oriented
- Priority setting and follow up
- Time management
- Cost control
The US unemployment rate was 4.2% in September 2026, against 4.4% a year before, says the Bureau of Labor Statistics. See it over the years →
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