Commercial Marketing Manager

This job was posted over 30 days ago, so it has most likely closed. See newer jobs like it.

Written by AI from the job title and company, not by Seismic, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Commercial Marketing Manager at Seismic will play a pivotal role in driving the company's growth and market engagement strategies. This position is responsible for creating and executing comprehensive marketing plans that align with business objectives and elevate brand visibility. The Commercial Marketing Manager will oversee campaigns, analyze market trends, and collaborate cross-functionally to maximize revenue opportunities. By leveraging data-driven insights and innovative marketing tactics, the manager will contribute to the enhancement of customer experiences and the achievement of overall marketing goals.

Job Responsibilities

• Develop and implement strategic marketing plans to drive business growth and increase market share.
• Analyze market trends, customer needs, and competitive landscape to identify new opportunities.
• Coordinate with sales, product management, and other departments to ensure alignment and support for marketing initiatives.
• Oversee the execution of marketing campaigns across various channels, including digital, social media, and events.
• Monitor and report on the performance of marketing activities, utilizing metrics to optimize strategies.
• Manage the marketing budget, ensuring efficient allocation of resources and return on investment.
• Build and maintain relationships with external partners, vendors, and agencies.
• Conduct training sessions for internal teams on marketing materials and product knowledge.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field; Master’s degree preferred.
• 5+ years of experience in commercial marketing, preferably in a technology-driven sector.
• Proven track record in creating and executing successful marketing strategies and campaigns.
• Strong analytical skills with the ability to interpret data and generate insights.
• Excellent communication and interpersonal skills to work collaboratively with diverse teams.
• Proficiency in marketing automation tools and CRM software.
• Experience managing budgets and optimizing marketing expenditures.

Technologies & Tools

The Commercial Marketing Manager will utilize a variety of technologies and tools to effectively implement marketing strategies. Key software includes CRM platforms such as Salesforce, marketing automation tools like HubSpot or Marketo, and analytics tools such as Google Analytics and Tableau for performance tracking. Familiarity with design software like Adobe Creative Suite may also be beneficial for creating marketing collateral. Additionally, the manager will use project management applications like Asana or Trello to manage campaigns and workflows efficiently.

Ideal Candidates

Ideal candidates for the Commercial Marketing Manager position will possess a blend of strategic thinking and a hands-on approach to execution. They should be proactive, detail-oriented individuals with a passion for technology and innovation. Successful candidates will demonstrate strong leadership abilities and excel in collaborative environments. Creativity and adaptability are crucial, as is a commitment to continuous improvement and a customer-centric mindset. A thorough understanding of digital marketing channels and current industry trends will also enhance their effectiveness in this role.