Digital Account Manager

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Written by AI from the job title and company, not by 80Twenty, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Digital Account Manager at 80Twenty will play a pivotal role in managing client relationships and driving the success of digital marketing initiatives. This position requires a proactive individual who can effectively communicate with clients, understand their needs, and align strategies to meet their objectives. The Digital Account Manager will oversee project execution, coordinate with cross-functional teams, and ensure that deliverables are met on time and within budget, fostering long-lasting partnerships with clients.

Job Responsibilities

• Serve as the primary liaison between clients and internal teams to ensure seamless communication and project execution.
• Manage multiple digital marketing projects simultaneously, maintaining a clear understanding of client goals and service delivery standards.
• Develop and present strategic marketing plans and proposals that align with client objectives.
• Monitor project performance, analyze metrics, and provide insights to clients to enhance campaign effectiveness.
• Facilitate regular client meetings, presenting updates and gathering feedback to continuously improve service offerings.
• Identify upselling and cross-selling opportunities within existing accounts to maximize revenue potential.
• Stay abreast of industry trends and best practices to provide informed recommendations to clients.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Minimum of 3 years of experience in account management or a similar role within the digital marketing industry.
• Strong understanding of digital marketing concepts, strategies, and tools.
• Excellent communication and interpersonal skills, with the ability to build rapport with clients and stakeholders.
• Proficient in project management software and CRM tools.
• Ability to work effectively in a fast-paced environment and manage competing deadlines.
• Strong analytical skills to assess campaign performance and make data-driven decisions.

Technologies & Tools

The Digital Account Manager will utilize a variety of tools and technologies to ensure the successful execution of client campaigns. Key tools include CRM systems (e.g., Salesforce, HubSpot), project management software (e.g., Asana, Trello), analytics platforms (e.g., Google Analytics, SEMrush), and social media management tools (e.g., Hootsuite, Buffer). Familiarity with these tools is essential for tracking project progress and optimizing marketing strategies.

Ideal Candidates

The ideal candidates for the Digital Account Manager position at 80Twenty are those who thrive in a client-focused environment and exhibit a blend of creativity and analytical skills. They should demonstrate a strong capability to manage relationships and projects effectively while being adaptable to the evolving needs of clients. A collaborative spirit, attention to detail, and the ability to think strategically under pressure are key characteristics that will contribute to the success of the individual and the team at large.