Digital Marketing Manager - SEO and Paid Search at FlexEtc in Dallas, TX

Job Description

About this kind of role

What a Digital Marketing Manager - SEO and Paid Search usually does. The employer's own details are in the listing.

Typically does: Develops and executes digital marketing strategies with a focus on search engine optimization (SEO) and paid search advertising. This includes keyword research, on-page and off-page optimization, and managing paid advertising campaigns across platforms like Google Ads. Analyzing campaign performance, identifying trends, and making data-driven decisions to improve results are also key responsibilities. Reporting on key performance indicators (KPIs) and collaborating with other marketing team members is common.

Tools and skills: Proficiency in Google Analytics, Google Ads, SEO tools (like SEMrush or Ahrefs), keyword research tools, and strong analytical and communication skills are generally required.

Good fit for: Individuals with a strong analytical mindset, a passion for data-driven decision-making, and a desire to stay up-to-date with the latest digital marketing trends often thrive in this role.

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