Digital Paid-Media/Advertising/PPC Manager - (NO REMOTE) (NO AGENCY)

This job was posted over 30 days ago, so it has most likely closed. See newer jobs like it.

Written by AI from the job title and company, not by Bang Clothes, Corp, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Digital Paid-Media/Advertising/PPC Manager at Bang Clothes, Corp. plays a crucial role in developing and executing innovative paid media strategies to drive traffic and enhance the online presence of our brand. This role requires a strategic thinker with expertise in optimizing campaigns across various platforms to achieve optimal return on investment. The individual will collaborate closely with cross-functional teams, manage the paid advertising budget, and analyze performance metrics to ensure sustained growth and visibility in a highly competitive market.

Job Responsibilities

• Develop and implement comprehensive paid media strategies across platforms such as Google Ads, Facebook, Instagram, and others.
• Manage and optimize PPC campaigns to ensure maximum efficiency and effectiveness while staying within budget.
• Conduct keyword research and audience targeting to identify growth opportunities and enhance campaign performance.
• Analyze performance data to track campaign results and convert insights into actionable changes.
• Collaborate with the creative team to develop compelling ad copy and visual content that aligns with brand guidelines.
• Monitor and report on industry trends and competitor activity to refine advertising strategies.
• Maintain knowledge of digital marketing best practices and stay updated on changes within PPC platforms.
• Train and mentor junior team members as necessary, fostering a collaborative work environment.

Qualifications

• Bachelor’s degree in Marketing, Business, or a related field.
• Minimum of 3 years of experience in digital advertising, specifically in PPC management.
• Proven track record of successful campaign management and achieving measurable results.
• Proficiency in Google Ads, Google Analytics, Facebook Ads Manager, and other related platforms.
• Strong analytical skills with the ability to interpret data and draw actionable insights.
• Excellent communication and interpersonal skills to effectively collaborate with various departments.
• Detail-oriented with strong organizational skills and the ability to manage multiple projects simultaneously.

Technologies & Tools

The Digital Paid-Media/Advertising/PPC Manager will utilize a variety of technologies and tools to optimize advertising campaigns. This includes platforms such as Google Ads for campaign management, Google Analytics for performance tracking and insights, Facebook Ads Manager for social media advertising, and third-party tools for keyword research and competitor analysis. Familiarity with marketing automation tools and CRM systems will also be advantageous in streamlining processes and enhancing analytics.

Ideal Candidates

The ideal candidate for the role of Digital Paid-Media/Advertising/PPC Manager is a proactive and results-driven individual with a strong passion for digital marketing. They should possess a blend of analytical and creative skills, enabling them to develop data-informed strategies while also thinking outside the box. A collaborative mindset and the ability to thrive in a fast-paced environment are essential, along with a commitment to continuous learning and adapting to evolving marketing trends. Strong leadership capabilities to inspire and guide team members will also be highly valued.