Digital Paid-Media/Advertising/PPC Manager - (NO REMOTE) (NO AGENCY)

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Written by AI from the job title and company, not by Bang Clothes, Corp, so some details may not match this job. The employer's own page has the real description.

Job Overview

We are seeking a highly motivated and experienced Digital Paid-Media/Advertising/PPC Manager to join Bang Clothes, Corp. This role involves developing, implementing, and optimizing comprehensive digital advertising strategies to drive customer acquisition and increase online revenue. The successful candidate will oversee daily campaign management, analyze performance metrics, and collaborate closely with cross-functional teams to enhance brand visibility and meet business objectives. This position demands a strategic thinker with a data-driven mindset who can effectively manage multiple campaigns in a fast-paced environment.

Job Responsibilities

• Develop, implement, and manage PPC campaigns across various platforms, including Google Ads, Facebook Ads, and others.
• Conduct keyword research and selection for pay-per-click campaigns to maximize ROI.
• Monitor and analyze campaign performance data, adjusting strategies to optimize results.
• Create and present regular reports on campaign performance, insights, and future recommendations to stakeholders.
• Collaborate with the creative team to design engaging ad creatives and landing pages to enhance conversion rates.
• Stay up-to-date with industry trends, emerging technologies, and best practices in digital advertising.
• Educate and mentor junior staff members on digital marketing strategies and tactics.
• Manage the advertising budget, ensuring effective utilization and maximizing return on investment.

Qualifications

• Bachelor's degree in Marketing, Business, or a related field.
• A minimum of 3-5 years of experience in digital advertising, specifically in PPC management.
• Proven track record of managing successful paid media campaigns with a focus on ROI.
• Strong analytical skills and proficiency in data analysis tools such as Google Analytics and Excel.
• Hands-on experience with digital advertising platforms, including but not limited to Google Ads and Facebook Ads.
• Excellent organizational skills and ability to manage multiple projects simultaneously.
• Strong communication and interpersonal skills, with a focus on teamwork and collaboration.

Technologies & Tools

The Digital Paid-Media/Advertising/PPC Manager will utilize various technologies and tools to enhance campaign performance. These include Google Ads, Microsoft Advertising, Facebook Ads Manager, Google Analytics for data analysis, and various SEO tools for keyword research (such as SEMrush or Moz). Familiarity with CRM software and email marketing platforms will also be beneficial.

Ideal Candidates

The ideal candidates will possess a strong blend of creativity and analytical skills, enabling them to develop innovative advertising strategies while also driving data-driven decisions. They should demonstrate adaptability to changes in a dynamic market environment and possess a deep commitment to continuous improvement. A proactive attitude, coupled with excellent communication skills and the ability to lead and mentor a team, will contribute to a successful partnership with the company's goals.