Digital Paid-Media/Advertising/PPC Manager - (NO REMOTE) (NO AGENCY)

This job was posted over 30 days ago, so it has most likely closed. See newer jobs like it.

Written by AI from the job title and company, not by Bang Clothes, Corp, so some details may not match this job. The employer's own page has the real description.

Job Overview

As the Digital Paid-Media/Advertising/PPC Manager at Bang Clothes, Corp., you will play a critical role in strategizing, executing, and optimizing our digital advertising efforts. Your primary focus will be to manage paid media campaigns across various platforms to drive traffic, enhance brand visibility, and maximize ROI. Collaborating closely with the marketing team, you will analyze performance metrics, develop insights, and contribute to overall marketing strategies that align with business goals. This is an in-office position and candidates from agencies need not apply.

Job Responsibilities

• Develop, implement, and manage paid media campaigns across multiple platforms including Google Ads, Facebook, and Bing.
• Analyze and interpret data to assess the effectiveness of campaigns, providing actionable insights and recommendations for continuous improvement.
• Collaborate with internal stakeholders to ensure consistency in messaging and alignment with brand strategy.
• Conduct keyword research and competitive analysis to identify opportunities for growth and optimization.
• Manage budget allocation and monitor expenditures to maximize return on advertising spend.
• Stay updated with industry trends and platform changes to better inform campaign strategies.
• Prepare detailed reports for management that summarize campaign performance and strategic recommendations.
• Test and validate ad copy, landing pages, and bids to continually enhance the performance of campaigns.
• Monitor and respond to emerging digital media challenges, creating strategies to mitigate any adverse effects on campaigns.

Qualifications

• Bachelor's degree in Marketing, Advertising, Business, or a related field.
• A minimum of 3-5 years of demonstrated experience in digital media management, specifically PPC.
• Proficient in digital advertising tools such as Google Ads and Facebook Business Manager.
• Strong analytical skills and proficiency in data analysis tools such as Google Analytics, SEMrush, or similar.
• Proven track record of managing and optimizing paid media campaigns with tangible results.
• Excellent communication and collaboration skills, with a keen attention to detail.
• Ability to thrive in a fast-paced, dynamic environment.

Technologies & Tools

The Digital Paid-Media/Advertising/PPC Manager will utilize a variety of technologies and tools to effectively execute their responsibilities. This includes Google Ads for managing campaigns, Facebook Ads Manager for social media advertising, and analytics tools like Google Analytics and SEMrush for tracking performance metrics and conducting competitive analysis. Additionally, familiarity with other digital marketing tools such as Ahrefs and HubSpot may be beneficial in enhancing overall campaign effectiveness.

Ideal Candidates

The ideal candidate for this position will possess a combination of analytical acumen and creative thinking that allows for innovative digital advertising strategies. They will have a strong commitment to achieving results, demonstrating resilience in the face of challenges. A proactive approach, paired with excellent organizational skills, will enable them to manage multiple campaigns seamlessly. The successful candidate will also value teamwork and be able to communicate effectively with diverse groups, contributing positively to the company culture at Bang Clothes, Corp.