Digital Paid-Media/Advertising/PPC Manager - (NO REMOTE) (NO AGENCY)

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Written by AI from the job title and company, not by Bang Clothes, Corp, so some details may not match this job. The employer's own page has the real description.

Overview

Bang Clothes, Corp. is seeking a skilled Digital Paid-Media/Advertising/PPC Manager to join our dynamic marketing team. The ideal candidate will be tasked with developing and managing effective digital marketing campaigns aimed at driving traffic, increasing conversions, and maximizing ROI across various paid media platforms. This role is central to our growth strategy, demanding a proactive approach to digital advertising, analytical abilities to optimize campaign performance, and collaboration with cross-functional teams. Please note that this position is not remote and we are not considering agency candidates.

Job Responsibilities

• Develop and execute comprehensive PPC strategies to drive traffic and revenue.
• Monitor and analyze campaign performance, make data-driven decisions, and report results to stakeholders.
• Manage and optimize budgets across various paid media platforms including Google Ads, Facebook Ads, and other digital channels.
• Conduct keyword research to identify target opportunities and implement effective bidding strategies.
• Collaborate with creative teams to design effective and engaging ad copy and visuals.
• Stay current with industry trends and emerging technologies to leverage new marketing opportunities.
• Test and report on different scenarios to continually improve overall campaign performance.
• Utilize analytic tools to improve targeting and segmentation of PPC campaigns.

Qualifications

• Bachelor's degree in Marketing, Business, or a related field.
• A minimum of 3 years of experience in digital marketing, specifically in PPC management.
• Proficiency in Google Ads and Facebook Ads, with additional experience in other paid platforms highly regarded.
• Strong analytical skills with an aptitude for interpreting data and generating actionable insights.
• Excellent verbal and written communication skills.
• Experience with A/B testing and conversion rate optimization.
• Certification in Google Ads or similar digital marketing certifications is preferred.

Technologies & Tools

The Digital Paid-Media/Advertising/PPC Manager will primarily use platforms and tools such as Google Ads, Facebook Business Manager, Google Analytics, SEMrush, and various A/B testing software. Familiarity with CRM and email marketing software is also beneficial, as these tools complement our overall digital marketing strategy.

Ideal Candidates

The ideal candidate for this position will be results-oriented, with a strong attention to detail and exceptional problem-solving skills. A passion for digital marketing and the ability to thrive in a fast-paced environment, while managing multiple projects simultaneously, is crucial. Candidates who exhibit strong adaptability to changes in the market or technology while maintaining a positive attitude are highly desirable at Bang Clothes, Corp.