Digital Paid-Media/Advertising/PPC Manager - (NO REMOTE) (NO AGENCY)

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Written by AI from the job title and company, not by Bang Clothes, Corp, so some details may not match this job. The employer's own page has the real description.

Job Overview

Bang Clothes, Corp. is seeking a highly skilled Digital Paid-Media/Advertising/PPC Manager to elevate our online advertising strategies. This pivotal role involves developing, executing, and analyzing highly effective PPC campaigns across various platforms to drive traffic, enhance brand visibility, and boost conversions. The successful candidate will collaborate closely with cross-functional teams to align advertising initiatives with our overall business objectives while employing data-driven decisions to maximize ROI and optimize budget allocation. This position is specifically for on-site execution, emphasizing the necessity for hands-on management of our digital advertising efforts.

Job Responsibilities

• Develop and implement paid media strategies across various platforms, including Google Ads, Facebook Ads, and Instagram.
• Conduct keyword research and manage the bidding strategy to improve ad performance and maximize ROI.
• Analyze campaign performance metrics, generating regular reports and presenting findings to senior management.
• Continuously optimize campaigns through A/B testing and leveraging insights derived from analytics.
• Collaborate with the creative team to design ad creatives that resonate with target audiences.
• Budget management to ensure maximum efficiency in ad spend and resource allocation.
• Stay updated with industry trends and emerging technologies to enhance our advertising strategies.

Qualifications

• Bachelor’s degree in Marketing, Business, or a related field.
• Proven experience (minimum 3 years) in digital advertising, specifically in PPC management.
• Strong analytical skills with proficiency in tools such as Google Analytics and other reporting platforms.
• Expert knowledge of paid media platforms, including Google Ads and social media advertising.
• Ability to interpret complex data and provide actionable insights.
• Excellent communication and presentation skills.
• Strong organizational skills and attention to detail.

Technologies & Tools

The Digital Paid-Media/Advertising/PPC Manager at Bang Clothes, Corp. will utilize a range of technologies and tools including Google Ads, Facebook Ads Manager, Google Analytics, SEMrush, and various A/B testing software to track and enhance campaign performance. Familiarity with CRM systems and email marketing platforms will also be advantageous for integrated marketing efforts.

Ideal Candidates

The ideal candidate for the Digital Paid-Media/Advertising/PPC Manager position will possess a strong blend of creativity and analytical prowess. They should be results-oriented, with a proactive approach to problem-solving and a drive to stay ahead of digital marketing trends. An effective communicator, they will be adept at collaborating with diverse teams and highlighting data-driven results to stakeholders. A passion for brand building and consumer engagement is essential, along with the ability to thrive in a fast-paced corporate environment.