Digital Paid-Media/Advertising/PPC Manager - (NO REMOTE) (NO AGENCY)

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Written by AI from the job title and company, not by Bang Clothes, Corp, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Digital Paid-Media/Advertising/PPC Manager at Bang Clothes, Corp. will be responsible for developing, implementing, and managing paid media strategies across various platforms. This role will demand a strong analytical mindset to optimize campaigns, enhance ROI, and ensure alignment with our overall marketing and branding strategies. The successful candidate will collaborate with internal teams to create integrated marketing initiatives, analyze performance metrics, and identify new opportunities for audience engagement and growth. This is an in-office position, and candidates from agency backgrounds will not be considered.

Job Responsibilities

• Develop and execute comprehensive paid media strategies across platforms such as Google Ads, Facebook, and Instagram.
• Conduct keyword research and selection to target relevant audiences and optimize campaigns for performance.
• Manage budget allocation, monitor spend efficiency, and ensure adherence to budgetary constraints.
• Analyze campaign performance data to identify trends, insights, and areas for improvement.
• Collaborate with the creative team to create effective ad copy and visuals that drive engagement.
• Stay up-to-date with industry trends and optimize campaigns accordingly to leverage new opportunities.
• Prepare regular reports and presentations on campaign performance for stakeholders.
• Perform A/B testing to determine the most effective ad strategies for maximum impact.

Qualifications

• Bachelor's degree in Marketing, Advertising, Business, or a related field.
• Minimum of 3 years of experience in digital paid media, PPC, or a similar role.
• Proficient in analytics tools such as Google Analytics and social media insights.
• Strong knowledge of SEO and SEM best practices.
• Excellent communication skills, both written and verbal.
• Demonstrated ability to work collaboratively in a team-oriented environment.
• Strong analytical skills and attention to detail.

Technologies & Tools

In this position, the Digital Paid-Media/Advertising/PPC Manager will utilize a variety of technologies and tools to effectively manage campaigns. Key software includes Google Ads, Facebook Ads Manager, Google Analytics, SEMrush, and advertising automation tools. Familiarity with project management software and CRM tools may also be beneficial in enhancing teamwork and customer relationship management.

Ideal Candidates

The ideal candidate will possess a proactive attitude and a results-driven mindset, characterized by a passion for digital marketing and an eagerness to continuously learn and adapt. They should exhibit strong problem-solving skills and the ability to think strategically while paying close attention to metrics and analytics. Creativity will be valued, particularly in developing engaging ad content, and a commitment to team collaboration will enhance the successful execution of campaigns.