Digital Performance Marketing Account Manager

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Written by AI from the job title and company, not by Level Agency, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Digital Performance Marketing Account Manager at Level Agency will be tasked with overseeing and optimizing the performance of various digital marketing campaigns on behalf of our clients. This role encompasses managing client relationships, strategizing marketing initiatives, analyzing performance metrics, and ensuring the highest standards of service delivery. The ideal candidate will demonstrate an analytical mindset, creative problem-solving abilities, and exceptional communication skills to drive measurable results in a fast-paced environment.

Job Responsibilities

• Develop and execute data-driven digital marketing strategies tailored to client objectives.
• Manage and optimize PPC campaigns across platforms such as Google Ads, Bing, and social media.
• Analyze performance metrics to identify trends, insights, and areas of improvement.
• Collaborate with internal teams to design and implement effective marketing tactics.
• Provide regular reporting and analysis to clients, translating complex data into clear, actionable insights.
• Maintain client communication to uphold relationships, ensuring expectations are met or exceeded.
• Stay abreast of industry trends and digital marketing best practices to inform strategies.
• Assist in the development of budgets and forecasts for digital marketing initiatives.

Qualifications

• Bachelor’s degree in Marketing, Business, or a related field.
• Minimum of 3 years of experience in digital marketing, with a focus on performance marketing.
• Proficiency in Google Ads, Facebook Ads, and Google Analytics.
• Strong analytical skills and experience in data analysis and reporting.
• Excellent communication and interpersonal skills, with a focus on client relationship management.
• Ability to work independently and as part of a team in a dynamic environment.
• Knowledge of SEO, email marketing, and conversion rate optimization is a plus.

Technologies & Tools

The Digital Performance Marketing Account Manager will utilize a variety of technologies and tools to enhance campaign performance and reporting efficacy. Key tools include Google Ads, Google Analytics, Facebook Ads Manager, marketing automation platforms, and performance tracking software. Familiarity with project management tools such as Asana or Trello is also beneficial to streamline workflows and team collaboration.

Ideal Candidates

Ideal candidates for this position will possess a blend of technical expertise and creative thinking. They will have a strong passion for digital marketing and a proactive approach to learning and adapting in a rapidly changing industry. A successful Digital Performance Marketing Account Manager will exhibit strong organizational skills, attention to detail, and a results-oriented mindset to effectively manage multiple campaigns simultaneously while ensuring client satisfaction.