Digital PR Manager (Remote)

This job was posted over 30 days ago, so it has most likely closed. See newer jobs like it.

Written by AI from the job title and company, not by RemoteWorker US, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Digital PR Manager at RemoteWorker US will play a pivotal role in developing and executing strategic digital public relations campaigns that enhance the company's online presence and reputation. This position requires a proactive approach to building relationships with key influencers, media outlets, and digital platforms to maximize brand visibility and engagement. The successful candidate will also be responsible for monitoring and analyzing PR trends, managing press releases, and collaborating closely with the marketing and communications teams to ensure a cohesive approach to all digital outreach efforts.

Job Responsibilities

• Develop and implement comprehensive digital PR strategies aligned with overall marketing goals.
• Build and maintain relationships with journalists, bloggers, and influential digital platforms.
• Draft, edit, and distribute compelling press releases and media kits.
• Conduct regular media outreach and follow-ups to secure coverage and interviews.
• Monitor media coverage and analyze PR campaign performance using analytics tools.
• Stay informed about industry trends and competitor activities to identify opportunities for PR interventions.
• Collaborate with the content and social media teams to ensure message consistency across channels.
• Manage budgets and timelines for digital PR campaigns, ensuring efficient use of resources.

Qualifications

• Bachelor's degree in Public Relations, Communications, Marketing, or a related field.
• Minimum of 3-5 years of experience in digital PR or communications.
• Proven track record of successful digital PR campaigns and media relationships.
• Strong writing, editing, and verbal communication skills.
• Familiarity with PR tools such as Cision, Meltwater, or similar platforms.
• Experience with social media management and content creation.
• Strong analytical skills and ability to interpret data and analytics.
• Ability to work independently and collaboratively in a remote environment.

Technologies & Tools

The Digital PR Manager will use a variety of technologies and tools to execute their responsibilities effectively. These include digital PR and media outreach platforms like Cision and Meltwater, analytics tools such as Google Analytics and social media insights software to monitor campaign performance. Proficiency in content management systems (CMS) and design software for creating media kits and visual assets is also advantageous.

Ideal Candidates

The ideal candidate for the Digital PR Manager position will be an innovative thinker with a passion for storytelling and strategic communication. They should possess strong interpersonal skills to cultivate media relationships and articulate the brand's message effectively. A self-motivated individual, they will thrive in a remote work environment, demonstrating excellent time management and organizational skills. Candidates should be adaptable, curious, and driven to stay ahead of industry trends, contributing valuable insights to the company's overall digital presence.