Director, Audible on Amazon Marketing - Emerging Marketplaces - Remote | WFH

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Job Overview

The Director, Audible on Amazon Marketing - Emerging Marketplaces is a pivotal role responsible for driving the strategic vision and execution of marketing initiatives across various emerging marketplaces. This role requires a forward-thinking leader who can navigate complex market dynamics, foster innovative marketing strategies, and leverage data-driven insights to enhance brand presence and drive customer engagement. The ideal candidate will collaborate closely with cross-functional teams to implement marketing campaigns that resonate within specific regional contexts, thereby expanding Audible's footprint and achieving growth targets.

Job Responsibilities

• Develop and execute comprehensive marketing strategies for Audible in emerging marketplaces to drive user growth and engagement.
• Analyze market trends, customer needs, and competitive landscape to inform marketing tactics and opportunities.
• Collaborate with product, sales, and regional teams to tailor marketing initiatives to local preferences and behaviors.
• Oversee the creation and execution of compelling marketing campaigns, both digital and offline, that align with brand objectives.
• Lead a team of marketing professionals, providing guidance and fostering a high-performance culture.
• Utilize analytics to track campaign performance and optimize efforts in real-time based on data insights.
• Manage marketing budgets effectively to maximize ROI while ensuring alignment with strategic priorities.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field; MBA preferred.
• Minimum of 8 years of experience in marketing, with a focus on digital marketing, preferably within the technology or media industries.
• Proven experience in leading marketing initiatives in emerging markets, showing a track record of success in user acquisition and engagement.
• Strong analytical skills with the ability to leverage data to drive decision-making.
• Exceptional communication and leadership skills, with the ability to inspire and lead cross-functional teams.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.

Technologies & Tools

In this role, the Director will utilize a variety of technologies and tools to drive effective marketing efforts. Key tools include marketing automation platforms, customer relationship management (CRM) systems, web analytics software, and social media management tools. Familiarity with Microsoft Excel and project management tools such as Asana or Trello is also essential for efficient campaign tracking and team collaboration.

Ideal Candidates

The ideal candidate for this position will exhibit a unique blend of strategic thinking and a hands-on approach to marketing execution. They will possess a strong entrepreneurial spirit, drive for results, and an understanding of diverse cultural markets. Excellent interpersonal skills, a collaborative nature, and the ability to influence stakeholders at all levels will also be vital for success in this role. A passion for storytelling and an innate curiosity to explore new opportunities within emerging marketplaces will further distinguish the top candidate.