Director, Audible on Amazon Marketing - Emerging Marketplaces - Remote | WFH

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Job Overview

The Director of Audible on Amazon Marketing for Emerging Marketplaces will play a critical role in driving marketing strategies and initiatives that enhance the visibility and engagement of Audible products across global emerging markets. This position requires a strategic visionary who will lead and inspire a diverse team to optimize marketing efforts, align with business objectives, and elevate customer experience. The successful candidate will leverage data-driven insights to improve brand positioning and will be responsible for executing campaigns that resonate with local audiences while maintaining alignment with Audible’s core values and global branding strategies.

Job Responsibilities

• Develop and implement comprehensive marketing strategies for Audible in emerging markets to drive brand awareness and customer acquisition.
• Lead a team of marketing professionals, fostering a collaborative environment focused on results and continuous improvement.
• Analyze market trends, consumer behaviors, and competitive landscapes to inform decision-making and marketing initiatives.
• Coordinate with cross-functional teams to ensure seamless execution of marketing campaigns and product launches, including content creation and channel selection.
• Manage the marketing budget effectively, assessing the ROI of various marketing initiatives and adjusting strategies accordingly.
• Establish and measure key performance indicators (KPIs) to evaluate the success of marketing efforts and drive data-informed decisions.
• Engage with local stakeholders and leverage partnerships to enhance outreach and support growth objectives.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
• Minimum of 8 years of experience in marketing, with a focus on emerging markets and digital media.
• Strong leadership skills with a proven track record of managing high-performing teams.
• Exceptional analytical abilities, experience with data interpretation, and performance metrics.
• Proficient in digital marketing channels, including SEO, SEM, social media, and email marketing.
• Excellent communication skills, with fluency in English; additional languages are a plus.
• Experience in the technology or media industry, particularly in audio formats, is strongly preferred.

Technologies & Tools

The Director will utilize a variety of technologies and software tools to enhance marketing efforts, including Customer Relationship Management (CRM) systems, analytics platforms, social media management tools, and content management systems. Familiarity with tools such as Google Analytics, HubSpot, Adobe Creative Suite, and social media analytics platforms will be essential for effectively measuring campaign performance and engagement metrics.

Ideal Candidates

The ideal candidates for this position will possess not only a robust background in marketing but also a deep understanding of consumer needs in diverse cultural contexts. They should be innovative thinkers, able to adapt quickly to changing market conditions, and demonstrate a passion for audio and storytelling. Strong interpersonal skills, a collaborative spirit, and a results-oriented mindset will be essential for success in leading a team and driving impactful marketing strategies that resonate with emerging market consumers.