Events and Marketing Manager

Events & Marketing Manager

City of Goddard, Kansas

Department: Administration

Reports To: City Manager

FLSA Status: Non-Exempt

Pay: $50,000 to $80,000 Annually

Position Summary

Under the direction of the City Manager, the Events & Marketing Manager serves as the City’s lead for community events and marketing, which make up the majority of the position’s responsibilities. The Manager plans and manages events, festivals, seasonal markets, and celebrations; coordinates volunteers, vendors, and sponsors; and develops marketing campaigns and promotional content that build attendance and strengthen the City’s brand. The position also serves as executive director of Goddard Main Street and supports civic transparency and public communication through the City website and social media.

Essential Functions

• Serve as the City’s lead coordinator and primary point of contact for community events, festivals, seasonal markets, and celebrations, directing all phases of planning, logistics, and execution while recruiting and leading volunteer committees in support of each event.
• Develop and manage communication strategies to inform and involve the community, including marketing materials, social media content, and public announcements that provide accurate, clear information and align with the City’s brand.
• Secure and manage sponsorships and leadership teams for events, initiatives, and activities by sustaining current and building new relationships with local businesses and community partners.
• Build and maintain positive working relationships with co-workers, other City employees, and the public using principles of good customer service, including responding to questions, complaints, and concerns in a prompt, professional, and respectful manner.
• Serve as the executive director of the Goddard Main Street organization and collaborate with the Board of Directors on carrying out goals and projects centered on downtown revitalization.
• Coordinate volunteer and community service programs, including recruitment and recognition.
• Support local organizations and nonprofits by collaborating with and promoting their presence and participation in City events and activities.
• Greet and assist the public in person, on the telephone, and via email, responding to inquiries in a courteous manner and providing information within the scope of knowledge and authority.
• Track engagement metrics and prepare accurate reports as scheduled or requested to show outreach effectiveness.
• Manage digital presence and aid in the transparency of city government.
• Ensure consistent City branding by upholding a unified and professional image across all City communications, promotions, and event materials.
• Organize and maintain files of records and correspondence of both routine and confidential nature from creation to long-term disposition, including vendor registrations for City events, sponsorship and donation records, and Goddard Main Street files; prepare and submit quarterly reports to Kansas Main Street.

Other duties may be required or assigned.

Minimum Required Qualifications

• A minimum of two years of experience with event planning, leadership, marketing, or group facilitation.

Preferred Qualifications

• Bachelor’s degree from an accredited college or university with major coursework in event management, public relations, business communications, marketing, hospitality, recreation, or a related field.
• Documented experience working with and motivating volunteers for successful events and activities.

Required Job Competencies

• Attention to detail and organization.
• Strong, positive communication and customer service skills.
• Ability to communicate clearly and concisely in both written and verbal form.
• Ability to understand and follow policies and procedures.
• Ability to think quickly, maintain self-control, and adapt to stressful situations.
• Organizational and time management skills needed to meet deadlines.
• Ability to establish and maintain effective relationships with supervisor, governing body, government officials, co-workers, and the general public.
• Ability to maintain confidentiality and discretion regarding business-related files, reports, and conversations, within the provisions of the Freedom of Information Act and other applicable state and federal statutes and regulations.
• Basic proficiency with computer software, including office applications for word processing and spreadsheets.
• Ability to use various online platforms and software to create content for social media, newsletters, and other forms of communication.
• Ability to handle confidential information.

Physical and Work Environment

• Occasional exertion of up to 25 pounds of force; work regularly requires sitting, and frequently requires standing, speaking or hearing, using hands to finger, handle, or feel, and repetitive motions. Occasionally requires walking, stooping, kneeling, crouching or crawling, and reaching with hands and arms.
• Standard vision requirements; extensive time spent viewing a computer screen.
• Vocal communication is required for expressing or exchanging ideas by means of the spoken word.
• Hearing is required to perceive information at normal spoken word levels.
• Work requires situational awareness regarding general surroundings and activities at all times.
• Work includes both indoor and outdoor settings. Outdoor work may involve exposure to heat, cold, wind, and rain, as well as navigating uneven or rough terrain on paved, dirt, and/or grass surfaces.
• Work is generally in a moderately noisy office setting as well as outdoor open space with environmental noise.