Frontline Marketing & Sales Enablement Manager

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Written by AI from the job title and company, not by Zillow, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Frontline Marketing & Sales Enablement Manager at Zillow will be instrumental in enhancing the effectiveness of sales teams and marketing initiatives. This role requires a strategic thinker who can design, implement, and refine training programs and marketing collateral while collaborating closely with various departments to drive revenue growth. The successful candidate will ensure that frontline teams are equipped with the right tools, resources, and knowledge to optimize their performance and better serve our clients.

Job Responsibilities

• Develop and execute comprehensive sales enablement programs to support frontline marketing and sales teams.
• Create and maintain marketing materials, including presentations, brochures, and other collateral that enhances sales effectiveness.
• Collaborate with cross-functional teams to analyze market trends and customer needs to align marketing strategies with sales goals.
• Conduct regular training sessions to ensure team members are knowledgeable about products, services, and industry developments.
• Monitor and evaluate the performance of sales enablement initiatives and suggest improvements based on analytics and feedback.
• Serve as the primary point of contact for sales teams, addressing their enablement needs and providing ongoing support.
• Facilitate communication between marketing and sales teams to ensure alignment on messaging and campaign effectiveness.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years of experience in marketing, sales enablement, or a similar role, preferably within the real estate industry.
• Proven track record of developing and implementing successful training and enablement programs.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent communication and interpersonal skills, capable of building strong relationships across departments.
• Familiarity with CRM software and marketing automation tools.
• Ability to manage multiple projects simultaneously and meet tight deadlines.

Technologies & Tools

The Frontline Marketing & Sales Enablement Manager will utilize various technologies and tools to facilitate their work. This includes customer relationship management (CRM) software such as Salesforce, marketing automation platforms like HubSpot, collaboration tools such as Slack or Microsoft Teams, and presentation software like PowerPoint or Google Slides. Familiarity with analytics tools to track performance metrics will be essential for assessing the effectiveness of initiatives.

Ideal Candidates

The ideal candidate for the Frontline Marketing & Sales Enablement Manager position will possess a blend of analytical and creative skills. They should be proactive, adaptable, and attentive to detail, with the ability to thrive in a fast-paced, dynamic environment. Candidates should demonstrate strong leadership qualities and a passion for empowering others through training and resources. A results-driven mindset and the ability to foster collaboration between sales and marketing teams will be essential traits for success in this role.