Growth Marketing Manager - Paid Media & Athlete Acquisition

About this kind of role

What a Growth Marketing Manager - Paid Media & Athlete Acquisition usually does. The employer's own details are in the listing.

Typically does: This role focuses on driving user growth and acquiring athletes through paid advertising campaigns. Responsibilities include planning, executing, and optimizing paid media strategies across various platforms, analyzing campaign performance, and identifying opportunities for improvement. A key aspect is managing budgets effectively and ensuring a strong return on investment. The role also involves collaborating with marketing and athlete relations teams to align acquisition efforts with overall business goals.

Tools and skills: Proficiency in platforms like Google Ads, Facebook Ads Manager, TikTok Ads Manager, and experience with analytics tools such as Google Analytics is essential, alongside strong analytical, data interpretation, and communication skills.

Good fit for: Individuals with a strong analytical mindset, a passion for digital marketing, and experience in performance marketing and user acquisition typically thrive in this role.