Growth Marketing Manager, Paid Search - - Remote | WFH

This job was posted over 30 days ago, so it has most likely closed. See newer jobs like it.

Written by AI from the job title and company, not by Get It Recruit - Marketing, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Growth Marketing Manager, Paid Search at Get It Recruit - Marketing will play a pivotal role in driving online growth and enhancing digital marketing strategies. In this remote position, you will be responsible for conceptualizing, implementing, and optimizing paid search campaigns across various platforms to increase brand visibility, improve customer acquisition, and maximize ROI. You will collaborate closely with cross-functional teams, utilizing data-driven insights to refine marketing initiatives and achieve business objectives.

Job Responsibilities

• Develop, implement, and manage comprehensive paid search marketing strategies to meet company goals.
• Conduct keyword research, ad copy optimization, and A/B testing to improve campaign performance.
• Monitor and analyze performance metrics and adjust campaigns as necessary to maximize ROI.
• Collaborate with creative teams to design compelling ad concepts and landing pages.
• Stay up-to-date with industry trends, search engine algorithm changes, and best practices in paid search marketing.
• Manage budget allocation across campaigns, ensuring optimal spend efficiency.
• Prepare detailed reports and presentations to communicate results and insights to stakeholders.

Qualifications

• Bachelor’s degree in Marketing, Business, or a related field.
• A minimum of 3-5 years of experience in digital marketing, focusing specifically on paid search.
• Proficiency in Google Ads, Bing Ads, and other relevant PPC platforms.
• Strong analytical skills with experience in data interpretation and performance analysis.
• Excellent communication and interpersonal skills for effective collaboration across teams.
• Experience with tools such as Google Analytics, SEMrush, or similar platforms.
• Ability to thrive in a fast-paced, dynamic work environment.

Technologies & Tools

This position utilizes several key technologies and tools to enhance marketing efforts, including but not limited to Google Ads, Bing Ads, Google Analytics, SEMrush, and various A/B testing platforms. Familiarity with Customer Relationship Management (CRM) systems and marketing automation tools is also beneficial for optimizing campaigns and improving customer engagement.

Ideal Candidates

The ideal candidate for the Growth Marketing Manager, Paid Search role is a detail-oriented and data-driven individual who thrives in collaborative environments. They possess a strong understanding of paid search marketing principles, coupled with the ability to think creatively and strategically. An effective communicator, this person is not only adept at handling metrics but is also passionate about leveraging insights to drive growth initiatives that align with overall business objectives.