Implant Direct Senior Manager, Marketing Communications (Remote-Brea, CA)

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Written by AI from the job title and company, not by Envista Holdings Corporation, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Senior Manager, Marketing Communications at Implant Direct, a division of Envista Holdings Corporation, will play a pivotal role in developing and executing integrated marketing communications strategies to elevate brand visibility and support business objectives. This position requires a strategic thinker with a strong background in marketing communications, capable of leading a team to produce high-quality content and campaigns that resonate with target audiences. The successful candidate will collaborate with cross-functional teams to ensure consistent messaging across all channels and foster strong relationships within the dental community.

Job Responsibilities

• Develop and implement comprehensive marketing communication strategies that align with company goals and initiatives.
• Oversee the creation of marketing materials including brochures, digital content, press releases, and presentations.
• Lead market research efforts to identify trends, customer needs, and competitive positioning.
• Manage social media channels and content to engage audiences and enhance brand reputation.
• Coordinate and manage promotional events and conferences, ensuring impactful representation of the brand.
• Collaborate with product management and sales teams to tailor messaging that supports product launches and sales initiatives.
• Analyze and report on the effectiveness of marketing communications efforts, making recommendations for continuous improvement.
• Supervise and mentor marketing communications team members, fostering professional development and skills enhancement.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field; Master’s degree preferred.
• 7+ years of experience in marketing communications, preferably within the healthcare or dental industry.
• Proven track record in developing successful marketing communications strategies and campaigns.
• Strong understanding of digital marketing, content creation, and social media strategy.
• Excellent written and verbal communication skills, with a keen eye for detail.
• Experience in team leadership and project management, with the ability to manage multiple priorities simultaneously.
• Familiarity with marketing analytics and reporting tools to measure campaign performance.

Technologies & Tools

The Senior Manager, Marketing Communications will utilize a variety of technologies and tools to execute marketing strategies effectively. This includes content management systems (CMS) such as WordPress or similar platforms, customer relationship management (CRM) software, email marketing tools like Mailchimp or HubSpot, and analytics platforms such as Google Analytics. Proficiency in design software such as Adobe Creative Suite may also be beneficial for overseeing the creation of marketing materials.

Ideal Candidates

The ideal candidate for this position will possess strong leadership skills, enabling them to inspire and guide a team towards achieving collective goals. They will demonstrate a high level of creativity and strategic thinking, along with the ability to adapt to changing market dynamics. Excellent interpersonal skills are essential for building relationships within the company and with external stakeholders. A passion for the healthcare and dental industry, paired with a commitment to delivering exceptional marketing communications, will make for an excellent fit within the Envista Holdings Corporation culture.