Implant Direct Senior Manager, Marketing Communications (Remote-Brea, CA)_

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Overview

The Senior Manager, Marketing Communications for Implant Direct at Envista Holdings Corporation is responsible for developing and executing effective marketing communication strategies that align with the company’s objectives. This role involves leading a team to promote Implant Direct products, drive brand awareness, and enhance customer engagement. The ideal candidate will collaborate with cross-functional teams to ensure consistent messaging across all platforms and leverage analytics to refine marketing initiatives.

Job Responsibilities

• Develop and implement strategic marketing communication plans to support the product portfolio.
• Lead a team of marketing professionals, providing direction and mentorship to achieve departmental goals.
• Collaborate with product management, sales, and other teams to ensure cohesive messaging across all marketing channels.
• Oversee the production of marketing materials including brochures, newsletters, and digital content.
• Monitor key performance indicators to evaluate the effectiveness of marketing communication strategies and adjust as necessary.
• Manage external agencies and vendors to produce high-quality marketing outputs within budget and deadlines.
• Conduct market research to identify trends and insights that inform marketing strategies.
• Ensure compliance with regulatory requirements and company policies in all marketing communications.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business Administration, or related field; Master’s degree preferred.
• At least 7 years of experience in marketing communications, preferably in the healthcare or dental industry.
• Strong leadership and team management skills with a proven ability to motivate and develop talent.
• Exceptional written and verbal communication skills, with a keen eye for detail.
• Proficiency in digital marketing tools and social media platforms.
• Analytical mindset with experience in interpreting marketing metrics and reporting.
• Strong project management skills, with the ability to manage multiple campaigns simultaneously and meet deadlines.

Technologies & Tools

This position utilizes a variety of technologies and tools including customer relationship management (CRM) software, marketing automation platforms, content management systems (CMS), analytical tools such as Google Analytics, and design software for creating marketing materials. Familiarity with social media management tools is also essential for executing digital marketing strategies effectively.

Ideal Candidates

The ideal candidates for the Senior Manager, Marketing Communications role will possess a strategic mindset paired with a strong creative flair. They should demonstrate exceptional interpersonal skills, enabling them to collaborate effectively with diverse teams and stakeholders. Strong decision-making abilities, adaptability, and a passion for continuous improvement will be highly valued. Candidates should also exhibit a commitment to driving results and delivering high-quality marketing communications that resonate with target audiences.