Implant Direct Senior Manager, Marketing Communications (Remote-Brea, CA)

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Job Overview

The Senior Manager of Marketing Communications at Implant Direct within Envista Holdings Corporation will play a pivotal role in driving our marketing strategy and positioning within the dental implant segment. This remote position, based in Brea, CA, involves developing, implementing, and overseeing marketing communication programs that align with business objectives. The successful candidate will collaborate with cross-functional teams to enhance brand visibility and communicate product value effectively while managing team performance and nurturing key stakeholder relationships.

Job Responsibilities

• Develop and execute comprehensive marketing communication plans to promote Implant Direct products and services.
• Lead marketing communication initiatives, including digital, social media, print, and events, to ensure alignment with corporate branding.
• Manage the marketing communications budget to optimize resource allocation and ROI.
• Collaborate with product management, sales, and executive teams to ensure consistent messaging across all platforms.
• Track and analyze market trends and customer feedback to inform marketing strategies and product development.
• Supervise and mentor the marketing communications team, fostering a culture of creativity and excellence.
• Establish metrics for measuring the effectiveness of marketing communications and adjust strategies as necessary.
• Prepare and present reports on marketing communication strategies and achievements to senior leadership.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field; MBA preferred.
• A minimum of 7 years of experience in marketing communications, preferably in the healthcare or dental industry.
• Proven track record in leading successful marketing campaigns and managing budgets effectively.
• Strong understanding of digital marketing strategies and analytics.
• Excellent written and verbal communication skills with a keen eye for detail.
• Ability to work collaboratively across departments and lead cross-functional teams.
• Advanced proficiency in marketing tools and platforms.

Technologies & Tools

The Senior Manager of Marketing Communications role will utilize various technologies and tools essential for modern marketing practices. The candidate will work with marketing automation software, CRM systems, content management systems (CMS), and social media management platforms. Data analytics tools will also be employed to assess campaign performance and customer engagement metrics, ensuring that strategies remain data-driven and effective.

Ideal Candidates

Ideal candidates for this position are those who possess a strategic mindset and exceptional leadership qualities. They should be innovative thinkers, eager to explore new marketing trends while being capable of synthesizing data into actionable insights. Candidates must demonstrate strong interpersonal skills, allowing them to build relationships across all levels of the organization and with external partners. A passion for the dental industry and a commitment to excellence will set the best candidates apart in driving the success of Implant Direct’s marketing communications initiatives.