Job Description
This job was posted over 30 days ago, so it has most likely closed. See newer jobs like it.
Written by AI from the job title and company, not by Envista Holdings Corporation, so some details may not match this job. The employer's own page has the real description.
Overview
The Senior Manager, Marketing Communications will play a pivotal role at Implant Direct, a subsidiary of Envista Holdings Corporation, by developing and executing integrated marketing communication strategies that enhance brand equity and drive growth. The successful candidate will oversee all aspects of marketing communications, including digital marketing, public relations, and brand management, while collaborating with cross-functional teams to create impactful messaging and campaigns. This position requires innovative thinking and strong leadership to effectively connect with both internal and external audiences in a remote setting.
Job Responsibilities
- Develop and implement comprehensive marketing communication strategies aligned with business objectives.
- Oversee digital marketing initiatives, including social media campaigns and content creation, to enhance brand visibility.
- Manage public relations efforts to build and sustain a positive corporate image.
- Collaborate with product teams to create compelling sales and marketing collateral.
- Analyze market trends and consumer insights to inform communication strategies.
- Lead and mentor a team of marketing professionals to achieve key performance indicators.
- Coordinate with external vendors and agencies for specialized marketing projects.
- Measure and report on the effectiveness of marketing communications campaigns.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business or a related field; Master’s degree preferred.
- Minimum of 7 years of experience in marketing communications, with at least 3 years in a leadership role.
- Strong knowledge of digital marketing platforms and tools.
- Excellent written and verbal communication skills.
- Proficient in data analysis and reporting, with a focus on enhancing marketing effectiveness.
- Ability to work collaboratively in a cross-functional team environment.
- Experience in the healthcare or dental industry is a plus.
Technologies & Tools
The Senior Manager, Marketing Communications will utilize a variety of technologies and tools to execute marketing strategies effectively. Key tools include marketing automation platforms, customer relationship management (CRM) systems, social media management software, and analytics tools for measuring campaign performance. Familiarity with Adobe Creative Suite for content development and design will also be beneficial in this role.
Ideal Candidates
Ideal candidates for the Senior Manager, Marketing Communications position will exhibit exceptional leadership qualities and a passion for innovative marketing solutions. They should possess a strategic mindset, coupled with the ability to execute tactical marketing initiatives effectively. Strong interpersonal skills are essential for building relationships with cross-functional teams and external partners. A data-driven approach to decision-making and a commitment to continuous improvement will set apart successful applicants in this remote work environment.
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