Implant Direct Senior Manager, Marketing Communications (Remote-Brea, CA)

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Written by AI from the job title and company, not by Envista Holdings Corporation, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Senior Manager of Marketing Communications at Implant Direct, a division of Envista Holdings Corporation, will be responsible for developing and executing strategic marketing communication initiatives to enhance the brand's presence in the dental implant market. The individual in this role will oversee the creation of marketing content, managing campaigns across multiple channels, and ensuring alignment with broader business goals. This position requires a strategic thinker with a strong background in marketing communications within the dental or healthcare industry, capable of leading teams to achieve measurable results in a remote capacity from Brea, CA.

Job Responsibilities

• Develop and implement comprehensive marketing communication strategies to support brand visibility and product launches.
• Oversee the creation of high-quality content for various platforms, including digital, print, and social media.
• Lead cross-functional teams to execute marketing campaigns, ensuring adherence to timelines and budgets.
• Analyze market trends and competitor activities to inform strategic decisions and future initiatives.
• Enhance customer engagement through targeted communication strategies and messaging.
• Measure and report on the effectiveness of marketing campaigns, providing insights and recommendations for improvement.
• Collaborate with sales, product development, and other stakeholders to ensure cohesive messaging across all channels.
• Manage external vendors, including agencies and freelancers, to maximize the effectiveness of marketing efforts.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or related field; MBA preferred.
• Minimum of 7 years of marketing communications experience, preferably in the dental or healthcare sector.
• Strong project management skills with a proven track record of leading successful marketing initiatives.
• Excellent verbal and written communication skills, with a focus on compelling storytelling.
• Proficient in digital marketing, including web content management, SEO, and social media strategies.
• Ability to analyze data and generate insights to drive strategic decisions.
• Demonstrated leadership experience, with the ability to motivate and develop diverse teams.

Technologies & Tools

The Senior Manager will utilize a variety of technologies and tools to execute their responsibilities effectively, including but not limited to marketing automation software (e.g., HubSpot, Marketo), content management systems for website updates, social media management tools (e.g., Hootsuite, Buffer), and analytics software (e.g., Google Analytics, Adobe Analytics) for performance tracking and reporting. Proficiency in Microsoft Office Suite and graphic design tools (e.g., Adobe Creative Suite) will also be advantageous.

Ideal Candidates

The ideal candidate for the Senior Manager, Marketing Communications position will demonstrate a strong blend of creativity and analytical thinking. They will possess a passion for innovative marketing strategies and an understanding of the dental industry. A proactive and solution-oriented mindset, combined with excellent interpersonal skills, will be essential for collaboration across teams. Furthermore, the candidate should exhibit strong leadership qualities, inspiring and guiding team members towards achieving shared goals while maintaining a commitment to the highest standards of quality and performance.