Implant Direct Senior Manager, Marketing Communications (Remote-Brea, CA)_

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Written by AI from the job title and company, not by Envista Holdings Corporation, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Senior Manager, Marketing Communications at Implant Direct, a division of Envista Holdings Corporation, plays a critical role in the development and execution of strategic marketing communications initiatives. This position is responsible for leading a team to enhance brand visibility, engage target audiences, and drive customer acquisition through innovative marketing campaigns. The successful candidate will collaborate closely with cross-functional teams and external partners to ensure cohesive messaging that aligns with corporate objectives and enhances the overall customer experience, all while operating in a remote environment based out of Brea, California.

Job Responsibilities

• Develop and implement comprehensive marketing communication strategies that align with business goals.
• Oversee the creation of marketing content including brochures, websites, press releases, and social media campaigns.
• Lead and mentor the marketing communications team to ensure project effectiveness and professional growth.
• Analyze market trends and consumer behavior to adjust strategies accordingly.
• Work collaboratively with sales teams and product managers to create impactful product launch plans and marketing collateral.
• Manage the marketing budget and allocate resources efficiently to maximize ROI on campaigns.
• Coordinate with external agencies and partners for specialized projects and initiatives.
• Measure and report on the effectiveness of marketing communication strategies.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field; Master’s degree preferred.
• Minimum of 7 years of experience in marketing communications, with a focus on the medical device or dental industry.
• Proven leadership experience in managing a team and driving impactful marketing strategies.
• Strong understanding of digital marketing channels and tools.
• Exceptional communication, written, and presentation skills.
• A track record of successful project management and multitasking in a fast-paced environment.
• Ability to analyze data and draw actionable insights.
• Proficient in marketing automation and CRM systems.

Technologies & Tools

This position will utilize various technologies and tools including marketing automation platforms like HubSpot or Marketo, analytics tools such as Google Analytics, content management systems (CMS), and CRM software like Salesforce. Proficiency with design software such as Adobe Creative Suite may also be beneficial for creating marketing materials. Familiarity with project management tools such as Asana or Trello for coordinating marketing projects is also advantageous.

Ideal Candidates

Ideal candidates for this role will possess both creativity and analytical skills, balancing innovative marketing strategies with data-driven insights. They should be exceptional communicators, capable of crafting compelling narratives that resonate with diverse audiences. Successful candidates will demonstrate strong leadership capabilities, fostering a collaborative team environment while effectively managing projects to meet deadlines. Additionally, adaptability, a proactive approach to problem-solving, and a passion for the dental or medical device industry will further distinguish them as a strong fit for this position.