Implant Direct Senior Manager, Marketing Communications (Remote-CA)_

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Written by AI from the job title and company, not by Envista Holdings Corporation, so some details may not match this job. The employer's own page has the real description.

Job Overview

Envista Holdings Corporation is seeking a talented and strategic Senior Manager of Marketing Communications within the Implant Direct division. This fully remote position will be pivotal in developing and executing comprehensive marketing communication strategies that reinforce brand messaging, support product launches, and drive customer engagement. The ideal candidate will leverage their expertise in integrated marketing communications to collaborate with cross-functional teams, optimize content delivery across diverse channels, and effectively manage marketing budgets to achieve measurable results.

Job Responsibilities

• Develop and implement comprehensive marketing communication strategies to enhance brand awareness and product visibility.
• Collaborate with product managers and sales teams to create compelling messaging for product launches and promotional materials.
• Manage and optimize digital marketing channels, including social media, email marketing, and online advertising campaigns.
• Oversee the production of high-quality marketing content, including brochures, press releases, website content, and case studies.
• Analyze market trends and customer needs to identify new opportunities for communication initiatives.
• Coordinate with external agencies and vendors to ensure the timely delivery of marketing materials and adherence to budget constraints.
• Monitor and measure the effectiveness of marketing campaigns using appropriate KPIs and report on findings to stakeholders.
• Lead a team of marketing professionals, fostering a collaborative and innovative work environment that drives results.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field; MBA preferred.
• A minimum of 7 years of experience in marketing communications, preferably in the healthcare or dental industry.
• Proven experience in developing and executing integrated marketing strategies across multiple channels.
• Strong understanding of digital marketing and analytics tools.
• Excellent written and verbal communication skills, with a proven ability to create engaging content.
• Demonstrated leadership experience in managing cross-functional teams and projects.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Familiarity with CRM software and marketing automation tools is a plus.

Technologies & Tools

The Senior Manager, Marketing Communications will utilize a variety of technologies and tools to facilitate effective communication and campaign management. Familiarity with marketing automation platforms, CRM systems, social media management tools, and analytics software will be critical. Additionally, proficiency in content creation and design software, such as Adobe Creative Suite, is advantageous in producing high-quality marketing materials.

Ideal Candidates

The ideal candidate for this position will possess a strategic mindset, coupled with a creative flair, allowing them to effectively engage varied audiences. Strong project management skills and the ability to work collaboratively across teams are essential for success in this role. The candidate should demonstrate adaptability in a fast-paced environment, exhibit attention to detail, and maintain a customer-centric approach to marketing communications. Effective leadership skills, combined with a passion for innovation and enthusiasm for the dental industry, will make an individual stand out as a strong fit for the Implant Direct team at Envista Holdings Corporation.