Implant Direct Senior Manager, Marketing Communications (Remote-CA)

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Written by AI from the job title and company, not by Envista Holdings Corporation, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Senior Manager of Marketing Communications for Implant Direct at Envista Holdings Corporation is responsible for developing and executing marketing communication strategies that effectively convey product value propositions to various stakeholders. This role focuses on enhancing brand awareness and aligning marketing initiatives with business objectives while collaborating with cross-functional teams to support the overall growth of the organization. The ideal candidate will leverage their expertise in communications, marketing, and management to drive innovative campaigns that elevate the brand and engage customers in the dental implant market.

Job Responsibilities

• Develop and implement comprehensive marketing communication plans to support product launches and promotional initiatives.
• Collaborate with product management and sales teams to identify key market trends and customer needs.
• Oversee the creation of compelling marketing content, including digital assets, brochures, presentations, and other promotional materials.
• Manage relationships with external agencies, media contacts, and vendors to drive impactful marketing campaigns.
• Monitor and analyze marketing performance metrics to assess campaign effectiveness and optimize future initiatives.
• Lead and mentor a team of marketing professionals, fostering a culture of creativity and collaboration.
• Coordinate internal communications to ensure alignment of messaging across departments and with organizational goals.
• Stay informed about industry trends and competitive landscape to effectively position the brand in the marketplace.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field; MBA preferred.
• Minimum of 7 years of experience in marketing communications, preferably within the medical device or dental industry.
• Proven experience managing integrated marketing campaigns with measurable results.
• Strong written and verbal communication skills, with the ability to produce high-quality content for diverse audiences.
• Demonstrated leadership abilities and experience working in cross-functional teams.
• Proficiency in digital marketing tools and platforms, including social media, email marketing, and SEO/SEM strategies.
• Analytical mindset with experience in market research, data analysis, and performance measurement.

Technologies & Tools

This position primarily involves using various technology platforms and tools to drive marketing efforts. Key tools may include Customer Relationship Management (CRM) systems such as Salesforce, marketing automation platforms like HubSpot or Marketo, graphic design software such as Adobe Creative Suite, and analytics tools like Google Analytics. Familiarity with social media management tools and content management systems will also be beneficial for executing marketing strategies effectively.

Ideal Candidates

The ideal candidate for the Senior Manager, Marketing Communications position will possess a proactive and innovative mindset, demonstrating the ability to think strategically while executing tactical campaigns. Strong interpersonal skills and the capability to build relationships across various levels of the organization are essential. Successful candidates will also exhibit a high degree of adaptability and resilience in a fast-paced environment, coupled with a passion for delivering exceptional brand experiences and driving results.