Implant Direct Senior Manager, Marketing Communications (Remote-CA)_

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Written by AI from the job title and company, not by Envista Holdings Corporation, so some details may not match this job. The employer's own page has the real description.

Overview

The Implant Direct Senior Manager, Marketing Communications at Envista Holdings Corporation is responsible for developing and executing marketing communication strategies that effectively promote the company's products and positions its brand within the dental industry. This role encompasses a range of duties including overseeing marketing programs, managing external communications, and collaborating with cross-functional teams to ensure cohesive messaging and brand integrity. The Senior Manager will also analyze market trends and customer feedback to refine marketing initiatives and drive engagement across multiple channels while working remotely within California.

Job Responsibilities

• Develop and implement comprehensive marketing communication strategies for Implant Direct products.
• Manage the creation and distribution of marketing materials, including brochures, press releases, and digital content.
• Lead brand management initiatives to ensure alignment with the corporate vision.
• Coordinate projects with internal stakeholders, including product management, sales, and digital marketing teams.
• Analyze market data and customer insights to inform marketing strategies and optimize campaign effectiveness.
• Oversee social media strategies to enhance community engagement and brand presence.
• Monitor industry trends and competitor activities to adapt marketing efforts accordingly.
• Prepare budgets and manage expenditures related to marketing communications initiatives.
• Provide leadership and mentorship to the marketing communications team.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field; Master's degree is preferred.
• Minimum of 7 years of experience in marketing communications, preferably within the dental or medical device industry.
• Proven track record of successfully managing marketing teams and projects.
• Excellent written and verbal communication skills, with strong attention to detail.
• Advanced knowledge of digital marketing strategies and tools.
• Strong analytical skills and experience with data-driven decision-making.
• Proficiency in marketing software and CRM systems, such as HubSpot or Salesforce.
• Ability to work independently and remotely while managing multiple projects simultaneously.

Technologies & Tools

The Senior Manager, Marketing Communications will utilize a variety of marketing technologies and tools to execute campaigns effectively. Key tools include digital marketing platforms such as HubSpot for email marketing and CRM, analytics software to measure campaign performance, social media management tools like Hootsuite, and graphic design software such as Adobe Creative Suite for creating marketing materials.

Ideal Candidates

Ideal candidates for the Implant Direct Senior Manager, Marketing Communications position will possess strong leadership abilities, be results-oriented, and demonstrate a high degree of creativity in their approach to marketing. They should have a strategic mindset, capable of aligning marketing goals with business objectives, and excel in collaborative environments, fostering positive team dynamics. A passion for the dental industry, along with a commitment to continuous improvement and professional growth, will further enhance their candidacy for this role.