Implant Direct Senior Manager, Marketing Communications (Remote-CA)

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Written by AI from the job title and company, not by Envista Holdings Corporation, so some details may not match this job. The employer's own page has the real description.

Overview

The Senior Manager of Marketing Communications at Implant Direct, a division of Envista Holdings Corporation, will play a pivotal role in shaping and executing marketing communication strategies that support our innovative product portfolio. This remote position based in California requires a visionary leader who will oversee the development, implementation, and assessment of integrated marketing communication initiatives that enhance brand visibility and drive customer engagement. The successful candidate will collaborate with cross-functional teams, manage external agencies, and effectively utilize market research to inform strategies that resonate with target audiences.

Job Responsibilities

• Develop and lead the execution of integrated marketing communication strategies aligned with corporate objectives.
• Oversee content creation for various channels including digital, print, and social media to ensure brand consistency and adherence to messaging strategy.
• Collaborate with product teams to launch new products and services, creating compelling marketing materials that drive traffic and sales.
• Manage relationships with external agencies and vendors to enhance marketing initiatives and ensure high-quality deliverables.
• Conduct market analysis and competitive research to identify trends and insights that inform communication strategies.
• Track and report on key performance indicators (KPIs) for marketing communication efforts, making recommendations for continuous improvement.
• Lead and mentor a team of marketing professionals, fostering a culture of creativity and accountability.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field; MBA preferred.
• A minimum of 7 years of experience in marketing communications, with a proven track record in a managerial role.
• Strong understanding of integrated marketing strategies and tactics, particularly within the medical device or healthcare industry.
• Excellent written and verbal communication skills, with a demonstrated ability to effectively convey complex information.
• Proficiency in marketing automation tools and analytics platforms.
• Ability to work collaboratively across departments and manage multiple projects simultaneously in a fast-paced environment.

Technologies & Tools

The Senior Manager of Marketing Communications will utilize various technologies and software tools to enhance marketing efforts. Key tools may include CRM software such as Salesforce, marketing automation platforms such as HubSpot or Marketo, and analytics tools including Google Analytics and social media analytics platforms. Proficiency in graphic design software like Adobe Creative Suite and content management systems (CMS) will also be beneficial in this role.

Ideal Candidates

Ideal candidates for this position will possess a strategic mindset with a strong ability to innovate and adapt in a rapidly changing environment. They should exhibit exceptional leadership qualities, demonstrating the ability to inspire and motivate teams toward achieving common goals. A results-oriented approach, coupled with strong analytical and creative thinking skills, is essential. Furthermore, successful applicants should be highly organized, detail-oriented, and capable of maintaining a positive attitude while managing multiple priorities.