Manager, Branded Media Content

This job was posted over 30 days ago, so it has most likely closed. See newer jobs like it.

Written by AI from the job title and company, not by dentsu, so some details may not match this job. The employer's own page has the real description.

Overview

The Manager, Branded Media Content at dentsu will be responsible for leading the development and execution of strategic branded media initiatives that resonate with target audiences and align with client objectives. This role will require a blend of creativity and analytical thinking to craft compelling narratives across various platforms while ensuring consistency with brand guidelines. The manager will oversee content production processes, collaborate with cross-functional teams, and leverage data insights to optimize media strategies and drive brand engagement.

Job Responsibilities

• Develop and execute innovative branded media strategies that align with client goals and standards.
• Collaborate with creative and production teams to create high-quality content across multiple platforms.
• Manage and mentor a team of content creators and strategists to enhance workflow and productivity.
• Utilize data analytics to track performance metrics and refine content strategies accordingly.
• Ensure all content adheres to established brand guidelines and quality standards.
• Communicate effectively with clients, presenting concepts, enhancements, and campaign outcomes.
• Stay current with industry trends and competitive landscape to inform future content initiatives.

Qualifications

• Bachelor’s degree in Marketing, Communications, Media Studies, or a related field.
• Minimum of 5 years of experience in branded content, marketing, or media management.
• Proven experience in leading content creation for varied channels including digital, video, and social media.
• Strong understanding of performance metrics and data analysis related to media strategies.
• Excellent written and verbal communication skills with a keen attention to detail.
• Demonstrated ability to manage projects and lead teams in a fast-paced environment.

Technologies & Tools

The Manager, Branded Media Content will utilize various technologies and tools including but not limited to content management systems, social media platforms, analytics software (e.g., Google Analytics, Tableau), and project management tools (e.g., Asana, Trello) to streamline content workflows and measure campaign effectiveness.

Ideal Candidates

The ideal candidate for the Manager, Branded Media Content position will be a dynamic and strategic thinker who thrives in a collaborative environment. They should possess a strong creative vision while being data-driven, capable of utilizing insights to inform content strategies. A proactive approach to problem-solving, exceptional organizational skills, and a passion for storytelling are essential traits that will contribute to their success in this role.