Job Description
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Written by AI from the job title and company, not by Synergy Interactive, so some details may not match this job. The employer's own page has the real description.
Job Overview
The Manager, Media Operations & Ad Technology (TEMP) at Synergy Interactive will be responsible for overseeing the media operations and ad technology strategies utilized across various platforms. This position entails managing daily operations, ensuring seamless integration of media technologies, and optimizing advertising efficacy for client campaigns. The ideal candidate will collaborate closely with cross-functional teams to enhance media performance, streamline processes, and drive innovative solutions in digital advertising.
Job Responsibilities
- Oversee the execution of media campaigns, ensuring adherence to established timelines and budget constraints.
- Manage relationships with media vendors and technology partners to enhance operational effectiveness.
- Analyze campaign performance metrics and develop actionable insights for continuous improvement.
- Implement and optimize ad technology tools to improve targeting and measurement capabilities.
- Collaborate with data analytics teams to create reports that inform strategic decisions.
- Lead efforts in training staff on best practices for media operations and ad technologies.
- Develop and maintain operational documentation for processes and campaign management.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Minimum of 5 years of experience in media operations, ad technology, or related fields.
- Proficiency in digital advertising platforms including Google Ads, Facebook Ads, and programmatic platforms.
- Strong analytical skills with the ability to translate data into actionable insights.
- Excellent project management skills, with a proven ability to manage multiple priorities simultaneously.
- Exceptional communication and interpersonal skills, with the ability to collaborate effectively.
- Experience with CRM and marketing automation tools is a plus.
Technologies & Tools
The Manager, Media Operations & Ad Technology will utilize various technologies and software applications, including but not limited to Google Marketing Platform, AdSense, Tableau for data visualization, CRM software such as Salesforce, as well as project management tools like Asana or Trello. Familiarity with programmatic advertising tools will also play a crucial role in supporting campaign optimization and reporting activities.
Ideal Candidates
Ideal candidates for the Manager, Media Operations & Ad Technology position will possess strong leadership qualities, demonstrating an ability to inspire and motivate their team. They should exhibit a strategic mindset, showcasing skills in problem-solving and decision-making. Candidates must be adaptable to fast-paced environments and exhibit a commitment to continuous learning and innovation in media technologies. A passion for data-driven approaches and the ability to remain organized under tight deadlines will distinguish successful applicants.
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