Marketing - Alliances Marketing Specialist Manager - Salesforce (Manager) - C_MAT

About this kind of role

What a Marketing - Alliances Marketing Specialist Manager - Salesforce (Manager) - C_MAT usually does. The employer's own details are in the listing.

Typically does: Develops and executes marketing programs to support strategic alliances with partners, driving joint revenue growth and market expansion. This includes creating marketing collateral, planning events, and coordinating campaigns with partner marketing teams. Measures the effectiveness of alliance marketing activities and makes recommendations for improvement. Collaborates with sales, product, and partner teams to ensure alignment and maximize impact.

Tools and skills: Proficiency in marketing automation platforms, CRM systems, content management systems, and strong analytical skills are generally required, alongside excellent communication and project management abilities.

Good fit for: Individuals with experience in partner marketing or alliance management, a strong understanding of marketing principles, and the ability to build and maintain relationships thrive in this role.