Full Time

Marketing and Events Manager

Kona Ice
$55,000 - $85,000* / year (about $26–$41 an hour)

Job Description

This job was posted over 30 days ago, so it has most likely closed. See newer jobs like it.

Written by AI from the job title and company, not by Kona Ice, so some details may not match this job. The employer's own page has the real description.

Position Overview

The Marketing and Events Manager at Kona Ice is responsible for leading the planning, execution, and evaluation of marketing strategies and events that enhance the brand's visibility and customer engagement. This role involves collaborating with various departments, managing budgets, and utilizing innovative marketing techniques to drive sales and promote the Kona Ice mission. The successful candidate will play a vital role in developing marketing campaigns, managing events, and ensuring consistent brand messaging across all platforms, all while cultivating relationships with partners and the community.



Job Responsibilities

  • Develop and implement comprehensive marketing strategies to promote Kona Ice products and services.
  • Plan, coordinate, and execute events that enhance community engagement and brand awareness.
  • Collaborate with internal teams to create promotional materials and campaigns that align with brand goals.
  • Manage budgets for marketing initiatives and events, ensuring efficient use of resources.
  • Analyze market trends and customer feedback to adapt marketing strategies accordingly.
  • Establish and maintain relationships with vendors, partners, and community organizations.
  • Monitor and report on the effectiveness of marketing campaigns and events, making adjustments as necessary.
  • Oversee social media marketing efforts and engage with customers through various channels.


Qualifications

  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • Minimum of 3 years of experience in marketing, event management, or a similar role.
  • Proven track record in developing successful marketing strategies and executing impactful events.
  • Strong project management skills with the ability to handle multiple tasks simultaneously.
  • Exceptional communication and interpersonal skills, with a focus on relationship building.
  • Proficient in digital marketing tools and platforms, including social media and email marketing.
  • Creative problem-solving abilities and a results-oriented mindset.


Technologies & Tools

This position utilizes various technologies and tools, including but not limited to customer relationship management (CRM) software, social media management platforms, email marketing systems, project management tools, and analytics software. Familiarity with design tools for creating promotional materials is also advantageous.



Ideal Candidates

The ideal candidate for the Marketing and Events Manager position at Kona Ice possesses a passion for marketing and community engagement, demonstrating leadership and creativity in their approach. They must exhibit strong analytical skills to assess effectiveness and adapt strategies, as well as a collaborative spirit that fosters teamwork and innovation. A proactive individual who thrives in fast-paced environments and is comfortable managing multiple projects will be highly successful in this role.

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