Marketing, Communications and Events Manager

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Written by AI from the job title and company, not by United Way NEXT, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Marketing, Communications and Events Manager at United Way NEXT will play a crucial role in developing and implementing strategies that enhance our brand and drive community engagement. This position involves overseeing all marketing and communications initiatives while managing events that support our mission. The ideal candidate will possess a strong background in marketing and communications, with proven project management skills that contribute to the successful execution of our outreach programs and community events.

Job Responsibilities

• Develop and execute comprehensive marketing and communication strategies to promote United Way NEXT initiatives.
• Manage all aspects of event planning, including logistics, budgeting, and volunteer coordination.
• Collaborate with internal and external stakeholders to ensure cohesive messaging and branding across all platforms.
• Utilize social media, email marketing, and other digital platforms to engage with the community and drive participation in events.
• Analyze and report on the performance of marketing campaigns and events to identify areas for improvement.
• Oversee content creation, including press releases, website content, and promotional materials, ensuring accuracy and alignment with organizational objectives.
• Build and maintain relationships with partners, sponsors, and community leaders to enhance collaboration opportunities.

Qualifications

• Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
• Minimum of 5 years of professional experience in marketing and communications, preferably in a nonprofit environment.
• Proven experience in event planning and management with a successful track record.
• Strong written and verbal communication skills, with a keen eye for detail.
• Proficiency in digital marketing tools and software, including social media management platforms.
• Ability to work independently and collaboratively in a team-oriented environment.
• Strong organizational and project management skills, with the ability to juggle multiple tasks and deadlines.

Technologies & Tools

The Marketing, Communications and Events Manager will utilize various technologies and tools, including Customer Relationship Management (CRM) systems, social media platforms, content management systems (CMS), email marketing software, and project management tools. Familiarity with graphic design software and analytics tools will also be beneficial to monitor engagement and outreach efforts effectively.

Ideal Candidates

The ideal candidate for the Marketing, Communications and Events Manager position will demonstrate a passion for community engagement and a commitment to the mission of United Way NEXT. They will be proactive, resourceful, and possess a creative mindset, allowing them to devise innovative solutions to challenges. Strong interpersonal skills, adaptability, and a collaborative spirit are essential, as this role requires frequent interaction with diverse stakeholders. A results-driven approach, coupled with a keen understanding of effective marketing strategies, will be highly valued.