Full Time

Marketing Manager for Emerging Music Artist

Coral
$45,000 - $75,000* / year (about $22–$36 an hour)

Job Description

This job was posted over 30 days ago, so it has most likely closed. See newer jobs like it.

Written by AI from the job title and company, not by Coral, so some details may not match this job. The employer's own page has the real description.

Overview

The Marketing Manager for Emerging Music Artists at Coral will play a pivotal role in nurturing and promoting new musical talents. This individual will be responsible for developing comprehensive marketing strategies tailored to the unique voice and vision of each artist. By leveraging various media channels and collaborating with creative teams, the Marketing Manager will drive awareness, engagement, and growth for a diverse roster of emerging artists, ensuring their successful introduction to the music industry and target audiences.



Job Responsibilities

  • Develop and implement strategic marketing plans for emerging music artists, focusing on brand positioning and audience engagement.
  • Coordinate promotional campaigns across various channels, including social media, digital advertising, and traditional platforms.
  • Analyze market trends and audience insights to inform marketing strategies and optimize campaign performance.
  • Collaborate with artists, management teams, and other stakeholders to align marketing objectives with overall career goals.
  • Manage budgets, track expenses, and report on the success metrics of ongoing campaigns.
  • Organize promotional events, listening parties, and media appearances, enhancing visibility and reach.
  • Develop content calendars and oversee the creation of engaging promotional materials, including press releases, artwork, and social media content.
  • Maintain relationships with media outlets, influencers, and industry stakeholders to increase exposure for artists.


Qualifications

  • Bachelor’s degree in Marketing, Music Business, or a related field.
  • Minimum of 5 years of experience in marketing within the music industry or a related field.
  • Proven track record of successfully executing marketing campaigns for emerging artists or brands.
  • Strong understanding of digital marketing strategies and tools, including social media and SEO.
  • Excellent communication and interpersonal skills, with the ability to work collaboratively across teams.
  • Creative thinker with the ability to develop innovative marketing strategies that resonate with target audiences.
  • Strong analytical skills to assess campaign performance and make data-driven decisions.


Technologies & Tools

The Marketing Manager will utilize a variety of technologies and tools to streamline marketing efforts and maintain effective communication. Key applications include social media management tools such as Hootsuite or Buffer, email marketing software like Mailchimp, and analytics platforms such as Google Analytics and Facebook Insights. Proficiency in graphic design tools such as Adobe Creative Suite will enhance the creation of marketing materials, while project management software like Asana or Trello will assist in tracking projects and collaborative efforts.



Ideal Candidates

The ideal candidate for the Marketing Manager role will possess a deep passion for music and an understanding of the evolving trends within the industry. They will be adaptable, energetic, and driven, with strong problem-solving abilities. A successful candidate will demonstrate an entrepreneurial mindset, capable of identifying opportunities for artists and translating their vision into compelling marketing narratives. Additionally, an effective communicator, both written and verbally, with an aptitude for building relationships, will thrive in this dynamic environment.

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