Marketing Operations Manager

About Our Client:

The organization operates in the SaaS industry, focusing on providing an AI-ready platform to help safety-sensitive sectors such as transportation, construction, distribution, and utilities improve hiring, compliance, and risk management processes. It addresses the challenge of managing complex operational needs in these industries by offering an integrated solution designed to enhance efficiency and safety.

About the Opportunity:

The MARKETING OPERATIONS MANAGER is responsible for overseeing the marketing automation platform HubSpot, ensuring the accuracy and reliability of marketing data flow, campaign execution, and reporting. This hands-on role involves building and maintaining scalable systems that support marketing operations while leveraging AI tools to automate tasks and enhance productivity. The position plays a critical role in enabling marketing leadership to make data-driven decisions and supports cross-functional collaboration to optimize marketing and sales alignment.

Responsibilities:

• Administer and configure HubSpot including user management, lifecycle stages, lead scoring, workflows, and forms.
• Develop and maintain automation for nurture programs, lead management, and campaigns.
• Ensure data quality within HubSpot through deduplication, governance, and documentation.
• Implement and manage campaign tracking, UTM standards, and attribution.
• Manage email and SMS orchestration including deliverability, domain health, and spam monitoring.
• Support marketing reporting with dashboards and resolve data discrepancies.
• Maintain integrations and data sync between HubSpot, Salesforce, and other platforms.
• Provide system support to sales teams including lead routing and SLA management.
• Operate and improve AI agents and automated workflows within marketing operations.

Requirements:

• 4–6+ years in marketing operations with at least 3 years as a HubSpot administrator.
• In-depth knowledge of HubSpot Marketing Hub functionalities.
• Working knowledge of Salesforce CRM and marketing data integration.
• Experience with intent and ABM platforms such as 6sense.
• Practical experience using LLMs and AI-assisted workflows.
• Strong analytical skills and proficiency with dashboards and data management.
• Technical aptitude with APIs, integrations, and troubleshooting.
• Experience with email deliverability systems and SMS tools.
• Excellent organizational and documentation skills.
• Effective communication skills for technical and non-technical audiences.

Nice to Have:

• Experience with Marketo, HubSpot or Salesforce certifications.
• Familiarity with webinar platforms, enrichment tools, and BI tools.
• Basic programming or scripting skills.
• Background in B2B SaaS within regulated or compliance-focused industries.

Pay Range and Compensation Package:

• The pay range and compensation package for this role will be determined based on the candidate's experience, skills, and other relevant factors.

Equal Opportunity Statement: Our client is an equal opportunity employer. They celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, or national origin.

Note:

RemoteHunter is a recruitment partner of this role. Please note that all employment decisions, including candidate assessment, interviews, hiring, compensation, and employment terms, are made exclusively by the hiring employer.