Marketing Product Manager

Required Qualifications

1. Bachelor's degree in Business, Marketing, Technology, Engineering, or related field.
2. 10+ years of experience within the Marketing Technology (MarTech), CRM, Digital Marketing, or Customer Engagement ecosystem.
3. 5+ years of Product Management experience leading technology-enabled customer engagement initiatives.

Deep expertise with marketing technology platforms such as:

• ◦ Salesforce Marketing Cloud
• ◦ Adobe Experience Cloud products
• ◦ Customer journey orchestration platforms
• ◦ Personalization engines
• ◦ CRM and customer data platforms

1. Demonstrated experience managing email and SMS marketing programs at scale.
2. Strong understanding of Agile methodologies, backlog management, sprint planning, and Jira.
3. Experience creating product roadmaps, defining requirements, and leading cross-functional delivery teams.
4. Excellent communication, stakeholder management, and executive presentation skills.
5. Strong analytical mindset with experience using customer and business data to drive product decisions.