Marketing Specialist I - Remote in New York

This job was posted over 30 days ago, so it has most likely closed. See newer jobs like it.

Written by AI from the job title and company, not by Lensa, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Marketing Specialist I position at Lensa involves supporting the execution of marketing initiatives to enhance brand visibility, engagement, and lead generation. This role requires a proactive individual who can collaborate with various teams to develop and implement marketing strategies across multiple channels. The Marketing Specialist will be tasked with analyzing market trends, managing content creation, and monitoring campaign performance, ultimately contributing to the achievement of organizational marketing objectives.

Job Responsibilities

• Assist in the development and execution of marketing campaigns across digital and traditional platforms.
• Coordinate content creation for social media, email marketing, and website updates.
• Monitor and analyze performance metrics, providing insights and recommendations for improvement.
• Support market research efforts to identify potential opportunities and trends within the industry.
• Collaborate with design and development teams to ensure cohesive branding and messaging.
• Manage relationships with vendors and external partners as necessary for campaign execution.
• Prepare reports and presentations summarizing campaign performance and marketing efforts.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• 1-2 years of experience in marketing or related roles, preferably in a corporate environment.
• Proficient in digital marketing tools and platforms, including Content Management Systems (CMS) and analytics software.
• Strong writing and communication skills with a keen attention to detail.
• Ability to work independently and collaboratively in a remote setting.
• Basic knowledge of SEO and social media marketing strategies is a plus.

Technologies & Tools

The Marketing Specialist I will utilize a variety of technologies and tools to perform their duties effectively. Key tools include Customer Relationship Management (CRM) software, social media management platforms, email marketing software, Google Analytics, and content management systems. Familiarity with graphic design tools such as Adobe Creative Suite may also be beneficial in assisting with content creation and campaign visual elements.

Ideal Candidates

The ideal candidate for the Marketing Specialist I role is a detail-oriented and analytical thinker who exhibits strong organizational skills and a passion for marketing. They should possess excellent communication abilities and be adaptable in a fast-paced environment. A proactive approach to problem-solving and a willingness to learn and grow within the team are essential. Candidates who thrive in collaborative settings, while also being self-motivated when working independently, will excel in this position.