Paid Media Manager (B2B) – Paid Internship

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Written by AI from the job title and company, not by ArborNote, so some details may not match this job. The employer's own page has the real description.

Job Overview

ArborNote is seeking a driven Paid Media Manager (B2B) for a paid internship role to support our marketing team in developing and executing paid media campaigns. The selected candidate will coordinate with various teams to ensure cohesive messaging and optimize campaigns for maximum reach and engagement. This position offers an exciting opportunity to gain hands-on experience in a dynamic B2B environment while contributing to our ongoing digital marketing initiatives.

Job Responsibilities

• Assist in the development and execution of paid media campaigns across various digital platforms.
• Monitor, analyze, and report on the performance of campaigns, providing insights for optimization.
• Collaborate with the marketing team to align media strategies with broader marketing goals.
• Research industry trends and competitor strategies to inform campaign strategies.
• Manage budget allocations and ensure cost-effective campaign performance.
• Track and analyze key performance indicators (KPIs) to improve campaign performance.
• Support the team in creating compelling ad copy and creative visual assets for campaigns.

Qualifications

• Pursuing a degree in Marketing, Business, Communications, or a related field.
• Basic understanding of digital marketing principles and paid media strategies.
• Familiarity with analytics tools (e.g., Google Analytics, social media insights).
• Strong analytical and problem-solving skills.
• Excellent written and verbal communication skills.
• Proficient in Microsoft Office Suite (Excel, PowerPoint, Word) and/or Google Workspace.
• Ability to work collaboratively in a fast-paced environment.

Technologies & Tools

The Paid Media Manager (B2B) intern will utilize various technologies and tools to enhance campaign management and analysis. Key tools include Google Ads, Facebook Ads Manager, and LinkedIn Marketing Solutions. Additionally, the candidate will leverage analytics platforms such as Google Analytics to track campaign performance and assess the effectiveness of paid media strategies.

Ideal Candidates

Ideal candidates for this position possess a strong interest in digital marketing and a desire to learn about paid media strategies. They are adaptive, detail-oriented, and able to juggle multiple tasks simultaneously. Excellent communication skills and a collaborative spirit are essential, as the role requires regular interaction with team members and stakeholders. Moreover, a proactive attitude towards learning and personal development will greatly enhance the internship experience.