Par-time Email Marketing Manager (top 3% revenue in S21, backed by YC Continuity

This job was posted over 30 days ago, so it has most likely closed. See newer jobs like it.

Written by AI from the job title and company, not by Genomelink, so some details may not match this job. The employer's own page has the real description.

Overview

Genomelink, a company positioned in the top 3% of revenue in S21 and backed by YC Continuity, is seeking a Part-time Email Marketing Manager. The successful candidate will play a pivotal role in devising and implementing effective email marketing strategies that enhance customer engagement and drive revenue growth. This position entails creating compelling email content, managing campaigns, analyzing performance metrics, and collaborating with cross-functional teams to align on marketing efforts.

Job Responsibilities

• Develop and execute email marketing strategies to increase engagement and conversion rates.
• Create, design, and optimize email campaigns to ensure they are effective and align with brand objectives.
• Segment lists based on demographics and behaviors to tailor communications effectively.
• Analyze email campaign performance metrics and make data-driven decisions to improve future campaigns.
• Collaborate with the content and marketing teams to align email strategies with broader marketing efforts.
• Stay updated with the latest trends in email marketing and implement best practices.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Proven experience in email marketing, with a portfolio of successful campaigns.
• Strong understanding of email marketing tools and analytics platforms.
• Excellent written and verbal communication skills.
• Familiarity with HTML and CSS as they relate to email design.
• Ability to work independently and manage multiple projects simultaneously.

Technologies & Tools

The Part-time Email Marketing Manager will utilize a variety of technologies and tools to ensure effective campaign management. This includes, but is not limited to, email marketing platforms such as Mailchimp or HubSpot, analytics tools like Google Analytics, and design software like Canva or Adobe Creative Suite. Familiarity with CRM systems will also be an advantage.

Ideal Candidates

The ideal candidate for this position will be a detail-oriented individual with a strong analytical mindset and a passion for digital marketing. They should exhibit creativity in campaign design while also being data-driven to refine strategies and achieve measurable results. Strong interpersonal skills will be essential for collaborating with team members, and a proactive approach will be valued in driving initiatives forward within the email marketing realm.