Partner Marketing Manager

This job was posted over 30 days ago, so it has most likely closed. See newer jobs like it.

Written by AI from the job title and company, not by myGwork - LGBTQ+ Business Community, so some details may not match this job. The employer's own page has the real description.

Overview

The Partner Marketing Manager at myGwork will play a pivotal role in driving strategic partnerships that enhance our LGBTQ+ Business Community. This position involves developing and executing marketing initiatives designed to engage partners, increase visibility, and strengthen relationships within the LGBTQ+ business ecosystem. The successful candidate will work collaboratively with various stakeholders to create tailored marketing programs, while also analyzing performance metrics to optimize engagement and impact.

Job Responsibilities

• Develop and implement marketing strategies to engage and activate partnerships within the LGBTQ+ community.
• Collaborate with internal teams to create co-branded content, events, and campaigns that amplify partner visibility.
• Monitor and analyze program performance metrics, providing actionable insights and recommendations for improvement.
• Organize and manage partner events, webinars, and networking opportunities to foster community engagement.
• Manage partner communications, including newsletters, social media, and press releases.
• Act as a point of contact for partner inquiries, ensuring timely and effective communication.
• Stay current with industry trends and market dynamics to inform partnership strategies and initiatives.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• Minimum of 3-5 years of experience in partner marketing or a similar role.
• Strong understanding of LGBTQ+ advocacy and community engagement.
• Proven track record of developing successful marketing campaigns focused on partnerships.
• Excellent communication, organizational, and interpersonal skills.
• Proficiency in digital marketing tools and platforms, including social media and email marketing.
• Ability to analyze metrics and translate data into actionable strategies.

Technologies & Tools

The Partner Marketing Manager will utilize various technologies and tools to execute marketing strategies effectively. This includes marketing automation software like HubSpot or Marketo, customer relationship management (CRM) systems such as Salesforce, and analytics tools like Google Analytics. Familiarity with social media management platforms and email marketing software (e.g., Mailchimp) will be essential for managing communications and monitoring performance metrics.

Ideal Candidates

The ideal candidates for the Partner Marketing Manager position will possess a unique blend of creativity, strategic thinking, and a deep commitment to LGBTQ+ advocacy. They should be proactive, results-oriented individuals capable of fostering strong relationships with partners while championing inclusivity and diversity. Exceptional organizational skills, the ability to manage multiple priorities, and a passion for community engagement are essential traits that will contribute to success in this role.