Performance Marketing Manager - SEO/AEO

About this kind of role

What a Performance Marketing Manager - SEO/AEO usually does. The employer's own details are in the listing.

Typically does: A Performance Marketing Manager specializing in Search Engine Optimization and Advertising executes and analyzes digital marketing campaigns to drive website traffic and conversions. This involves keyword research, on-page and off-page optimization, and managing paid search advertising budgets. They monitor campaign performance, identify areas for improvement, and report on key metrics to stakeholders. The role often includes collaborating with content creators and web developers to implement SEO best practices.

Tools and skills: Proficiency in Google Analytics, Google Ads, Search Console, SEO tools like SEMrush or Ahrefs, and strong analytical, communication, and project management skills are generally required.

Good fit for: Individuals with a data-driven mindset, a strong understanding of search engine algorithms, and a passion for continuous learning and optimization typically thrive in this role.