Product Marketing Manager, Partners

About this kind of role

What a Product Marketing Manager, Partners usually does. The employer's own details are in the listing.

Typically does: Develops and executes marketing programs to drive adoption of a product through partner channels. This includes creating marketing collateral, managing partner-facing communications, and collaborating with sales and partner teams. They analyze market trends and partner performance to identify opportunities for growth and optimize marketing campaigns. A key focus is ensuring partners have the resources and knowledge to effectively sell and market the product.

Tools and skills: Proficiency in marketing automation platforms, CRM software, content management systems, and strong analytical skills are generally required, alongside excellent communication and project management abilities.

Good fit for: Individuals with experience in partner marketing, a strong understanding of marketing principles, and the ability to build relationships with cross-functional teams often thrive in this role.