Search Engine Marketing Manager (Remote, Buenos Aires)

About this kind of role

What a Search Engine Marketing Manager (Remote, Buenos Aires) usually does. The employer's own details are in the listing.

Typically does: A Search Engine Marketing Manager plans and executes digital marketing campaigns with the goal of increasing visibility and driving traffic to a website. This involves managing paid advertising campaigns, primarily on search engines, analyzing data to optimize performance, and conducting keyword research. They also monitor industry trends and competitor activities to identify new opportunities and refine strategies. Responsibilities often include budget management and reporting on campaign results.

Tools and skills: Proficiency in Google Ads, Google Analytics, Microsoft Excel, and a strong understanding of SEO principles are typically required.

Good fit for: Individuals with a strong analytical mindset, a passion for digital marketing, and the ability to adapt to rapidly changing technologies often excel in this role.