Search Engine Optimization Manager

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Written by AI from the job title and company, not by BankBound, so some details may not match this job. The employer's own page has the real description.

Overview

As the Search Engine Optimization (SEO) Manager at BankBound, you will be pivotal in enhancing our online presence and driving organic traffic to our digital platforms. This role involves developing and implementing effective SEO strategies, conducting keyword research, and analyzing website performance metrics to improve search rankings. You will collaborate with cross-functional teams to align content with best SEO practices while monitoring trends and adapting strategies to optimize the user experience and elevate brand visibility.

Job Responsibilities

• Develop and execute comprehensive SEO strategies to increase organic traffic and improve search engine rankings.
• Perform keyword research to guide content development and identify growth opportunities.
• Conduct technical SEO audits and resolve issues that affect site visibility.
• Analyze and report on website metrics and performance, providing actionable insights to improve overall SEO effectiveness.
• Collaborate with content creators and web developers to ensure SEO best practices are integrated into all aspects of site design and content creation.
• Oversee the implementation of on-page and off-page optimization techniques.
• Stay updated on emerging SEO trends, algorithm changes, and best practices.
• Manage relationships with SEO tools and vendors to maximize productivity.

Qualifications

• Bachelor's degree in Marketing, Computer Science, or a related field.
• 5+ years of experience in SEO or digital marketing.
• Proficiency in SEO tools such as Google Analytics, SEMrush, Moz, or similar platforms.
• Strong understanding of search engine algorithms and ranking processes.
• Experience with HTML, CSS, and JS as they relate to SEO.
• Excellent analytical skills with the ability to interpret data and provide actionable insights.
• Strong verbal and written communication skills.

Technologies & Tools

In this role, the SEO Manager will utilize various technologies and tools to implement and track SEO strategies effectively. These tools include, but are not limited to, Google Analytics for web performance tracking, SEMrush and Moz for keyword and backlink analysis, Screaming Frog for technical audits, and Google Search Console for monitoring site health and performance analytics.

Ideal Candidates

The ideal candidate for the SEO Manager position at BankBound is an analytical thinker with a passion for digital marketing and a thorough understanding of SEO best practices. They should possess a proactive approach to problem-solving and the ability to work collaboratively in a team-oriented environment. Additionally, strong communication skills and a desire to keep pace with the dynamic landscape of SEO are essential for success in this role.