Search Engine Optimization Manager

This job was posted over 30 days ago, so it has most likely closed. See newer jobs like it.

Written by AI from the job title and company, not by Previsible, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Search Engine Optimization (SEO) Manager at Previsible will be responsible for developing and implementing effective SEO strategies to enhance the online presence and visibility of our clients. This role requires a data-driven individual who can analyze performance metrics, make informed decisions to increase organic search rankings, and collaborate closely with content, marketing, and IT teams to ensure best practices in on-page and off-page optimization. The SEO Manager will also lead efforts to improve website traffic and engagement through innovative and results-oriented tactics.

Job Responsibilities

• Develop and execute comprehensive SEO strategies tailored to each client’s business goals.
• Conduct keyword research and analysis to identify new opportunities for growth.
• Monitor and report on performance metrics, implementing changes based on data insights.
• Optimize on-page content including meta tags, headings, and internal linking structure.
• Manage off-page SEO efforts and backlink acquisition strategies.
• Collaborate with content teams to drive SEO content development initiatives.
• Stay updated with the latest SEO trends, algorithms, and best practices to ensure compliance.
• Conduct website audits to identify and rectify SEO-related technical issues.
• Provide training and support to team members on SEO best practices and tools.

Qualifications

• Bachelor’s degree in Marketing, Business, Computer Science, or a related field.
• Minimum of 3 years of experience in SEO management or a similar role.
• Proficient in SEO tools such as Google Analytics, SEMrush, Ahrefs, and Moz.
• Strong understanding of search engine algorithms and ranking factors.
• Experience with HTML, CSS, and JavaScript is a plus.
• Ability to work collaboratively in a team-oriented environment.
• Excellent analytical, organizational, and project management skills.
• Strong communication skills, both written and verbal.

Technologies & Tools

The Search Engine Optimization Manager will utilize various technologies and tools to analyze and improve website performance. Key tools include Google Analytics for website traffic analysis, SEMrush and Ahrefs for keyword research and competitor analysis, Moz for tracking search rankings, and Screaming Frog for technical SEO audits. Familiarity with Content Management Systems (CMS) such as WordPress will also be beneficial for content updates and optimization efforts.

Ideal Candidates

Ideal candidates for the Search Engine Optimization Manager position will possess a blend of analytical skills and creativity, allowing them to devise innovative strategies while making data-driven decisions. They should be proactive problem solvers, adapting quickly to changes in search engine algorithms and industry trends. Strong communication skills are essential for effective collaboration with cross-functional teams and stakeholders. A passion for digital marketing and a continuous learning mindset will further set apart candidates seeking to excel at Previsible.